Best Tourism Websites of 2025 | 28 Examples

1. Grand Forest

https://www.grand-forest.gr/

Oh yes, I love this website. The design is very modern and sophisticated. The slideshow of their landscape can easily make your jaw drop and get you excited. The font and color scheme just blends perfectly, creating perfect well-polished website design. Awesome!

Things we love about this web design

• Nice color scheme
• Nice shapes
• Clear call to action

2. Casa Angelina

URL: https://www.casangelina.com/

This website truly feels like a work of art. The typography is absolutely stunning and eye-catching. You’ll also find some cute scrolling animations and lovely images as you scroll down. The designers are definitely skilled in their field. Outstanding work. Click the link to learn more about their services! 

Things we love about this web design

• Incredible pictures
• Lots of whitespaces 
• The website contains a nice looking floating call to action bar 

3.  Aguas De Ibiza

URL: https://aguasdeibiza.com/

Aguas De Ibiza’s website is heavenly right from the homepage. I love how lively the atmosphere is. The designer did such a great job of choosing images that offer a sense of warmth, urging you to book a vacation immediately. Visit this one if you like friendly interfaces and atmospheres. 

Things we love about this web design

• Incredible background video
• Lots of white spaces
• Clear yet subtle call to actions

4. Silo Ridge

URL: https://siloridge.com/

This website knows how display its services engagingly. As a result, visitors are interested and would want to see the whole thing. I suggest visiting this one if you want to learn more about modern approaches. The use of visuals are great, paired with informative texts that’ll help you know what you require. 

Things we love about this web design

• Engaging background video
• Minimalistic design
• Elegant style

5. Tofino Resort

URL: https://tofinoresortandmarina.com/

Tofino Resort is as spotless as it possibly can be. The homepage employs a unified color scheme and includes some incredible images. I adore the font and tagline they chose for it. Their website has some cool scrolling animations that make everything look and feel “just right.” Well done!

Things we love about this web design

• Amazing typography
• Clean design
• Nice backgrounds throughout the entire website

6. Espacio Waikiki

URL: https://www.espaciowaikiki.com/

Espacio Waikiki did a fantastic job of showcasing the beauty of their hotel using a video background. The visuals perfectly conveyed the brand. Furthermore, I appreciate how well the “reserve” button blends into their color scheme. Nice outcome overall!

Things we love about this web design

• Minimal yet powerful design
• Incredible background video
• Luxurious design

7. Belmond

URL: https://www.belmond.com/

Belmond’s website displayed a strong booking feature above the fold, along with grand video backgrounds and stylish typography.  How amazing is that! Every page looks modern and well-thought-out. Visit this website if you want to witness something amazing. 

Things we love about this web design

• Nice background video
• Slick design
• Clear booking bar above the fold

8. Vela Nordic

https://velanordic.com/

Let’s start with their quote: “Let’s discover the Nordic and Arctic together, all it’s wonders and great infinities.” I love it. This website is a true winner, as it has a slick design but communicates the right information at. thesame time. The color scheme just matches perfectly with the aesthetic of the design. Check it out now!

Things we love about this web design

• Powerful images
• Great copywriting
• Clean design

9. Story Scape Travel

https://storyscapetravel.co.za/

I like how this website chose a color scheme and used it throughout the entire design. On top of that, the pictures are simply amazing. When you’re building a tourism orientated website, make sure to invest in great images like these. I just love every elements on the website, very creative and fun. Well done!

Things we love about this web design

• Nice color scheme
• Clear call to actions throughout the website
• Professional photography

10. Michael Tours

https://michaeltours.com/

This is one of the most professional and clean websites I’ve seen in the tourism sector. The typography throughout this design is spot on, and is used well with lots of white space. I also love the copy on the site that is very enticing and helpful if you really want to go on a tour. Great job!

Things we love about this web design

• Big and bold images
• Clcean design
• Great typography

11. Mary Wright

https://marywrighttravel.com/

Yes, I like this one. Although it’s a completely different design than the others ones in this list, it’s one you should definitely check out. It’s filled with call to actions and colourful content items. Inspiring design! Colorful design is like a feast to the eyes and it can easily bring potential customers to your website.

Things we love about this web design

• Inspiring design
• Lots of colours
• Nice call to action buttons

12. Snorkel Shell Island

https://www.snorkelshellisland.com/

Kids and kids at heart will definitely love this website. What a cool website! Their background video instantly tells you what they’re about. The shapes, the images, very appealing. Every element on the website just matches well with each other and creates a great aesthetic for the website. Definitely a must-see!

Things we love about this web design

• Nice image shapes
• Clear background ideo
• Long homepage

13. Madeira Happy Tours

https://www.madeirahappytours.com/

I like how to website instantly captures the attention of the visitor with 3 different sorts of tours. It’s interesting to see how they draw you into the offer pages. Nice approach! Another thing I love from the design is the easy navigation of the page, which is a big plus point. Make sure to check it out now!

Things we love about this web design

• Nice conversion strategy
• Cool design
• Very conversion focused

14. Iceland Tours

https://www.icelandtours.is/

Love this one! This beauty of a tourism website is one of the examples which I find very inspiring. The left side of the screen features inspiring images, while the right side is solely focused on helping you to book tours. Well done!

Things we love about this web design

• Nice images
• Cool conversion strategy
• Nice offer pages

15. Whale Watching Sydney

https://www.whalewatchingsydney.com.au

Want to see an example which leverages video to convert visitors into customers within 5 seconds? Oh yes – check this one out! I love their background video combined with a clear call to action above the fold Well done! I love the neat and clean look of the website. Check it out now!

Things we love about this web design

• Epic background video
• Nice menue structure
• Nice booking feature

16. Thrillophilia

https://thrillophilia.com

Thrillophilia’s website impresses with its fantastic design! Cleverly incorporating subtle calls to action seamlessly into the layout, they’ve created a user-friendly experience. The softened corners of image shapes add a welcoming touch, making navigation both simple and fascinating. A standout example of effective and user-centric web design!

Things we love about this web design

• Nice image shapes
• Amazing design
• Conversion focused in a subtle way

17. Costeno Beach

URL: https://www.costenobeach.com/

One of the happiest hotel website examples I’ve ever seen is Costeno Beach, with its warm welcome video, exciting events, and fantastic dorms. Because the designer did a great job of bringing holiday vibes to their visitors, everything feels good. You will undoubtedly feel as though you have already arrived in paradise after viewing the landing page. Outstanding work!

Things we love about this web design

• Nice video
• Clear call to actions
• Awesome color scheme

18. New Zealand 

URL: https://www.newzealand.com/

The New Zealand tourism website welcomes users with cinematic visuals and a serene layout. It uses rich photography, bold headlines, and smooth transitions to inspire exploration. The design feels premium but inviting, balancing emotional storytelling with practical trip planning tools. Navigation is intuitive and content is beautifully categorized by region and theme.

Things we love about this web design

• Full-screen video hero section creates instant impact

• Clean grid layout 

• Scroll-triggered animations 

19. Tourism Australia 

URL: https://www.australia.com/en

The Tourism Australia website blends bold imagery with a clean, editorial layout. Hero visuals are stunning, and the site feels aspirational yet accessible. It uses large typography, minimal clutter, and rich storytelling to guide visitors. Scrolling is smooth and content is categorized by experience type, helping users plan easily and visually.

Things we love about this web design

• Striking hero images paired with short, impactful headlines

• Experience-based filters (adventure, food, wildlife, etc.) for easy browsing

• Consistent use of whitespace 

20. Visit Norway 

URL: https://www.visitnorway.com/

The Visit Norway site is a masterclass in clean, calming design. It uses soft visuals, muted tones, and elegant typography to create a serene browsing experience. Navigation is smooth and straightforward. Seasonal imagery, curated guides, and well-organized content make it ideal for both inspiration and practical travel planning.

Things we love about this web design

• Minimalist Scandinavian layout 

• Seasonal themes 

• Soft animations

21. Tourism Japan – The Official Japan Guide

URL: https://www.japan.travel/en/ph/

The Japan Travel PH homepage feels vibrant yet balanced. A white background keeps everything clean, while rich reds, blacks, and occasional golds echo traditional Japanese aesthetics. Images pop without cluttering the space. The layout flows vertically with alternating photo-text sections, giving the page a calm, magazine-style rhythm that’s easy to browse.

Things we love about this web design

• Appealing homepage 

• Balanced text-to-image ratio avoids visual fatigue

• Sections feel modular, maintaining harmony and scroll momentum

22. Inspired by Iceland 

URL: https://www.inspiredbyiceland.com/

The Inspired by Iceland homepage feels playful, bold, and refreshingly quirky. It uses bright colors like electric blue, warm coral, and vibrant yellow against crisp white space. Typography is large and friendly. The design invites curiosity with fun microinteractions, animated elements, and humorous copy, perfectly matching Iceland’s offbeat, adventurous spirit.

Things we love about this web design

• Bright, non-traditional palette

• Interactive icons

• Friendly fonts and witty messaging

23. Passion Made Possible 

URL: https://www.visitsingapore.com/

The Visit Singapore homepage feels modern, structured, and editorial. Content is neatly organized into themed blocks like attractions, food, and experiences. Large visuals and bold text create strong visual hierarchy without overwhelming. Navigation is smooth, and the overall layout feels built for both inspiration and clear, practical trip planning.

Things we love about this web design

• Appealing style 

• High-quality imagery paired with minimal, informative text

• Seamless scroll with consistent spacing and user flow

24. Switzerland Travel 

URL: https://www.inspiredbyiceland.com/

The MySwitzerland homepage is calm, elegant, and user-friendly. It opens with smooth scrolling and rich visuals that immediately suggest quality. Sections are clearly divided by purpose: trip ideas, seasonal highlights, and practical tools. The structure feels deliberate and supportive, designed to help users plan with confidence and minimal confusion.

Things we love about this web design

• Efficient layout 

• Travel tools, tips, and inspiration are smartly grouped

• Smooth transitions enhance focus and reduce friction

25. I Feel Slovenia 

URL: https://www.inspiredbyiceland.com/

The Slovenia tourism homepage feels calm, thoughtful, and story-driven. It uses well-spaced blocks and smooth scroll flow to present travel ideas, guides, and experiences. The layout prioritizes content depth without overwhelming the user. Visuals and text are balanced, creating a peaceful rhythm ideal for both inspiration and itinerary building.

Things we love about this web design

• Sectioned layout 

• Consistent typography a

• Structured navigation makes exploring by interest or region easy

26. The Hawaiian Islands 

URL: https://www.gohawaii.com/

The GoHawaii homepage feels warm, welcoming, and organized. Sections are spaced with intention, blending trip inspiration, local culture, and practical tips. The flow is linear and smooth, guiding users from dream to plan. Fonts, imagery, and CTAs support a relaxing browsing experience aligned with Hawaii’s laid-back, respectful travel tone.

Things we love about this web design

• lean CTAs and navigation designed for all age groups

• Good font selection

• Homepage feels warm, welcoming, and organized

BONUS – Here is my favorite template

FAQ

What makes a good tourism website?

A tour operator design should have a clean design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.

How to create a tourism website?

1. Analyze the best examples on this page
   
2. Make notes of what you like – and what you don’t like
   
3. Design your own site with this drag & drop website builder 
4. Publish your website with our recommended hosting platform.

How much does a tourism website cost?

A web designer will charge anywhere between $2500 and $4000 for a decent website. However, this article will teach you to do it yourself for less than $100.

What information is needed on a tourism website?

Your website will need at least the following pages: ‘Home, About us, Contact, Tour overview. To create trust with your visitor it’s important to show lots of pictures of your products.