Definitive guide
How to create a mind-blowing light website with/without a web designer
Best Light Websites of 2023 | 29 Examples + Templates
My name is Ralph de Groot. I’m the founder and author at My Codeless Website. Wake me up for a great web design!
The best light website designs of 2023.
1. Studio Rotate
When you enter the website, you will be greeted with just two lines of text. Sounds boring right? Wrong. Just hover your mouse on top and you will see the magic happen!
Things we love about this web design
- Out of the box idea
- Creative presentation of content
- Super clean
Click the blue & white buttons to get started, or find a web designer 🚀
2. Teapot
https://www.teapot-creation.com/#/page/home
I like how to website instantly captures the attention of the visitor with the geometric shapes, teapots, and animation. On this website are some super creative details to be found. I love that this teapot website is actually a 3D art studio.
Things we love about this web design
- Love the navigation bar on the right
- Cool way to show of projects
- Something different
Click the blue & white buttons to get started, or find a web designer 🚀
3. Sakari Sake
Looking for a super clean one-page website? Check out this example! This sake company with its pale color scheme and popping products is of outstanding quality. Wonderful!
Things we love about this web design
- Nice animations
- Product focused
- Simple and pure theme clearly visible on the entire website
Click the blue & white buttons to get started, or find a web designer 🚀
4. Mel Noakes
This website is visually pleasing. The colors used are soft so it really displays warmth and is very inviting. I also love the chic and friendly-themed photo above the fold. This definitely makes a good impression on its visitors.
Things we love about this web design
- Chic visuals
- Great use of personal images
- Soft warm color scheme
Click the blue & white buttons to get started, or find a web designer 🚀
5. KREOR
URL: https://kreor.de/
I just love the white design and the little flourishes of color on this website. The design makes the beautiful photos really stand out. Outstanding!
Things we love about this web design
- Nice white and clean design
- Subtle animations
- Small touches of color to highlight navigation elements
Click the blue & white buttons to get started, or find a web designer 🚀
6. Scribit
Want to see a modern website that instantly explains its value proposition without lots of text? Scribit did exactly this. Their headline above the fold is clear and playful – it describes exactly what they do. Want to learn more? Sure, have a look at their launch video. Great web design!
Things we love about this web design
-
SUPER clear value proposition above the fold
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Lots of whitespace
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Great color scheme which matches their product
Click the blue & white buttons to get started, or find a web designer 🚀
7. VC Swipe
Yes. You definitely want to take a look at this one. Admittedly, this one is a bit harder to build without graphic experience. Their background animations are from another level. Great design!
Things we love about this web design
-
Amazing animations
- Clean web design
- Very unique website concept
Click the blue & white buttons to get started, or find a web designer 🚀
8. Cama Mind
I like how this website chose a color scheme and used it throughout the entire design. On top of that, the pictures are simply amazing. When you’re building a yoga website, make sure to invest in great images like these.
Things we love about this web design
- Nice color scheme
- Clear call to actions throughout the website
- Professional photography
Click the blue & white buttons to get started, or find a web designer 🚀
9. HYER
Hyer’s lightness complemented the black lettering more than you’ll ever realize. I like how the designer used colors to bring all elements to life without overpowering one another. For those interested, Hyer specializes in individual aviation. Control every aspect of your journey right here!
Things we love about this web design
- Classy and professional
- Strong brand identity
- Clean purpose & clarity
Click the blue & white buttons to get started, or find a web designer 🚀
10. Giulia Tonon
Giulia’s website really enhanced her artwork! When you use a white/light background, the other elements in your website shine just like this one. Love how clean and organized everything looks. Remember this: space is a crucial design element because it governs everything—from flow to readability.
Things we love about this web design
- Plenty of whitespaces and great images
- Consistency in spacing
- The elements are ordered in such a way that there is a defined gap between them
Click the blue & white buttons to get started, or find a web designer 🚀
11. Polygone Paris
Polygone assists forward-thinking brands in their move to augmented reality (AR). Check out their website for something techy and modern from beginning to end. Absolutely stunning!
Things we love about this web design
- Navigation doesn’t overwhelm users
- User-friendly design
- Clean and techy vibes
Click the blue & white buttons to get started, or find a web designer 🚀
12. Gayane Belonovich
Gayane Belonovich is a UX/UI designer who enjoys her work and contributes to the development of the design sector in Kazakhstan in any way she can. Trust me, Gayane’s ability to take animations to the next level will astound you. Come see what sets her apart from the crowd!
Things we love about this web design
- Smooth and cool animations
- Aesthetically pleasing imagery
- No spelling errors or poor grammar
Click the blue & white buttons to get started, or find a web designer 🚀
13. Eighty
Eighty collaborates with companies to create memorable experiences. For those interested, it is a digital-focused independent studio. Visit their website to understand how they stay completely immersed in each project. Eighty has a fantastic website that will immediately appease you!
Things we love about this web design
- High-quality content that is easy to read
- A website that’s suitable for scanning and skimming
- User-friendly website navigation
Click the blue & white buttons to get started, or find a web designer 🚀
14. Miranda Biondi
Miranda’s website is too cute for the world. When you visit, you’ll be greeted with adorable animation and a personalized cursor. Also, the design looks like a PowerPoint presentation. Love everything in here!
Things we love about this web design
- Absolutely cute design
- Eye-catching web layout
- The website is user-friendly and it provides a great user experience for browsers
Click the blue & white buttons to get started, or find a web designer 🚀
15. LinkPool
LinkPool builds nodes that are purposefully designed for data providers, developers, stakers, and operators. Visit their clean and informational website to know more about data and nodes.
Things we love about this web design
- Effective content writing
- Clean and professional design
- Informational website
Click the blue & white buttons to get started, or find a web designer 🚀
16. Jan Jansen
Jan Jansen Amsterdam is a high fashion label that was created as an ode to women and femininity. If you are into shoes, you’ll fall in love with this website even more because of how effective and unique the layout is. Kudos to the designer!
Things we love about this web design
- The website design attracts visitors well
- White space, uncluttered layout with quality photographs
- The website works quickly, correctly, and as expected
Click the blue & white buttons to get started, or find a web designer 🚀
17. eumRay Portfolio
This website’s designer understands how to highlight the artist in the greatest way possible. Because this is a light website example, the portfolio is presented in a clean manner, getting the attention it deserves.
Things we love about this web design
- Fresh, quality content
- Readily accessible contact and location
- Obvious, logical navigation with a clear hierarchy
Click the blue & white buttons to get started, or find a web designer 🚀
18. Edelmade
Edelmade is a branding firm that can help you achieve your objectives and connect with your target audience. Visit this website to discover a fresh and modern branding identity. See how they put their ideas into action!
Things we love about this web design
- The website is designed to serve a purpose
- Easy to use and navigate
- The website is using current trends and technologies
Click the blue & white buttons to get started, or find a web designer 🚀
19. Lo & Behold
Lo & Behold is a feast to the eyes. The flowing design and interesting color scheme combine to provide tourists with an amazing visitor experience. Click the link to see what I’m talking about.
Things we love about this web design
- Flowy designs
- Visually appealing color scheme
- Great performance and speed
Click the blue & white buttons to get started, or find a web designer 🚀
20. Heroncode
This website is a living proof of the future. The designers did a wonderful job with the animations. I also love how cleanliness was a priority despite creating something as futuristic as this. Way to go!
Things we love about this web design
- Futuristic design
- Smooth and fast animations
- Attractive color scheme
Click the blue & white buttons to get started, or find a web designer 🚀
21. Fanfanfan
Fanfanfan is currently working with businesses going through periods of reinvention and expansion. They assist leaders in changing and charging their businesses, teams, and themselves. Their website is a personal favorite of mine. I like how contemporary it looks and appears to lure new guests to stay.
Things we love about this web design
- Has a deep understanding of client needs
- Sufficient infrastructure to support the website and its visitors
- Speedy load time
Click the blue & white buttons to get started, or find a web designer 🚀
22. Valdama
If you like simple and clean websites, I’m sure you’d enjoy this one as much as I do. Valdama is a company that specializes in the creation of high-quality ceramic washbasins and sanitary ware. Click the link to learn more about their collection!
Things we love about this web design
- Mobile compatibility
- Accessible to all users
- Information is organized and presented on your website
Click the blue & white buttons to get started, or find a web designer 🚀
23. Iark
Iark’s website is like a collection of artworks in a museum. Everything is arranged nicely so that you can enjoy each one individually. For those interested, they provide everything from workspace planning to furniture design!
Things we love about this web design
- Well-formatted content that Is easy to scan
- Fast load times
- Effective navigation
Click the blue & white buttons to get started, or find a web designer 🚀
24. Friends of the Web
Friends of the Web creates websites and mobile applications for organizations that are industry leaders. They offer design and development services to assist their clients in achieving their objectives. To be honest, simply looking at their website demonstrates how talented they are. Check them out!
Things we love about this web design
- Visually appealing color scheme
- Great performance and speed
- Appealing use of shapes
Click the blue & white buttons to get started, or find a web designer 🚀
25. Tim Brack
There are three colors: black, grey, and white. That’s all it takes to create a strong yet humorous contrast. Scroll down Tim Brack’s light web design to get a sense of the story that drives this person’s creative efforts. It combines an About Us and a Contacts page.
Things we love about this web design
- Clean and simple website
- Mesmerizing, high-quality images
- Aesthetically pleasing layout
Click the blue & white buttons to get started, or find a web designer 🚀
26. Design Agency in Copenhagen
This website is a Copenhagen-based design agency. They collaborate strategically with their clients to develop complex and powerful solutions. When you visit them, you will be greeted with outstanding projects! Excellent placement of photos!
Things we love about this web design
- Clean and simple website
- Mesmerizing, high-quality images
- Aesthetically pleasing layout
Click the blue & white buttons to get started, or find a web designer 🚀
27. Jan Kelley
Jan Kelley’s tagline already says it all: “Creative and digital as one.” You’ll be shocked at how beautiful everything is when you visit them. Clearly demonstrates that they are an award-winning creative digital agency that can help your business develop in ways that others cannot.
Things we love about this web design
- End-to-end marketing solutions
- Powerful digital-first campaigns
- Visually appealing color scheme
Click the blue & white buttons to get started, or find a web designer 🚀
These are my favourites.
BONUS – Here is my favorite template
Makeup Artist Template
URL: https://mycodelesswebsite.com/try-theme/makeup-artist
Why this is such a great template:
- Clean design, great to turn visitors into customers
- Wordpress compatible, easy to customize
- Free download if you’re a Divi member
🚀 Click on the blue button to download – or ask a web designer to help you
BONUS: Elegant Themes
URL: https://elegantthemes.com/
Although this one officially shouldn't be in this list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.
What you can learn from this great website
- Playful design
- Clear call to actions
- Great user experience
More website examples
Modern Examples
Startup Examples
Divi Examples
3 Award Winning Web Designers I recommend
I highly recommend you to have a look at their portfolios!
WORDPRESS EXPERT
HIGH-END
CONVERTING WEB DESIGN
Kegan Quimby
keganquimby.com
Kegan is a freelance WordPress designer/developer. He works with businesses of all sizes to share their story. He builds websites that are fast, mobile & SEO friendly, and built to last!
✓ He specializes in WordPress design and development. From branding to e-commerce, to mobile, and everything in between.
✓ He has a focus on small to medium size businesses but also has enterprise clients.
✓ Clients include Level Up Digital Media, Center for Human Insights by User Testing.
Vrrb
vrrb.com
Vrrb is an award-winning creative agency based in Los Angeles. 14+ years of experience building extraordinary websites, applications, and digital solutions for the world's most recognizable brands.
✓ Our core services include branding, website design/development, mobile apps, digital strategy, and ongoing support
✓ We engage with established companies (50+ employees), as well as funded startups looking to turbocharge their growth.
✓ Clients include Ferrari, Visa, HP, UCLA, and Behr Paint.
Lovepixel Agency
lovepixelagency.com
We Build Highly Converting Funnels / Brands / Websites that people fall in Love with. Personal Brands, Authors, Speakers, Influencers, Coaches, Consultants. Check my video to see how we work 👋
✓ This web design agency specializes in custom websites using WordPress.
✓ They focus on a personal touch that allows the visitor to connect with the website. Great for personal brands!
✓ Clients include Oto Gomes, Laura Dawn, Sigrid Tasies.
1
Website hosting that I recommend.
Where should I host my website? Have a look at our #1 hosting.
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Selecting the right page builder.
Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.
Here is the one I recommend.
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Grab my install guide.
Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.
Here is the one I recommend.
4
Best Practices (BONUS).
Claim the right domain before it's gone
Spend your money wisely.
We recommend Divi, it's great for beginners and allows you to customize everything.
About the author
My name is Ralph de Groot. I love excellent web design. In fact, you can wake me up at night if you find an inspiring website. Besides writing on My Codeless Website I also love to read and travel.
PS: If you decide to purchase a tool I recommend, I get a small commission at no extra cost to you.
beautiful and highly converting
1. Don’t break the 5-second rule
The moment a visitor lands on your website you only have 5 seconds to make a good impression.
That’s 5 short seconds to convince your visitor to stay on your website – and don’t hit the ‘back’ button.
Make sure the text on your website is appealing and gets your visitor excited. Don’t waste the first 5 seconds of somebody’s visit with unnecessary fluff.
2. Don’t confuse your visitor with too many call to actions
Great call to actions draw the attention of your visitors.
That said, you don’t want your call to action buttons fighting for the attention of your visitor. Pick the most important call to action for that page, and go with it.
In case you want to show multiple call to actions anyway, make sure to give them a different design, with your primary call to action being the most notable one.
3. Design mobile first
Last year over 52% of all the website traffic worldwide came from mobile devices.
More than half of the website visits are on a mobile device.
This percentage will only increase in the coming years, therefore the mobile design of your website is crucial for the success of your light website.
When designing your website, think about mobile design before you build your desktop website.
4. Watch people using your website without telling them what to do
Once your website is ready it’s time to launch. Well, almost.
Invite some friends or colleagues and put them in front of a computer. Ask them to pretend to be a potential customer and have them visit your website.
Now sit next to them, and don’t say anything (this will be harder than you think).
Do this with at least 5 people and learn from their behavior:
- Did they follow the steps you expected them to?
- Did your website load fast enough?
- Was everything clear to them?
5. Collect real testimonials from real members
By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from your members.
Don’t write them yourself, don’t ask your friends to write them. Everybody will feel something is off.
Want to go for the perfect score? Include video testimonials. Trust me, this will turn your website into a conversion machine.
Growth hacking: 3 powerful strategies
Growth hacking: 3 powerful strategies to promote your light website
1. Go viral with a viral give-away
Imagine.
You send your website to 5 friends. Who each send it to 5 friends.
Now, these friends also send it to 5 friends. Oeh la la! Continue this loop for a while, and your website is actually going viral.
Viral Loops is a referral marketing tool that helps you to explode your website with new visitors.
We’ve used Viral Loops to create virality with multiple websites. It allows you to build a sustainable referral scheme that helps you to grow your website rapidly.
2. Use local SEO
SEO is a great way to attract local clients. SEO stands for Search Engine Optimization and helps you to get free website traffic through search engines.
Check out these articles about local SEO if you want to learn more about this:
3. Do a press release
Yikes! A press release? That’s not for your webiste, right?
Well. It is actually. Journalists LOVE small businesses and the entrepreneurs behind them. It makes sense – if you’re at a birthday party, friends are probably always asking how your business is doing.
Everybody loves entrepreneurs.
Write a press release about a milestone your company achieved. It doesn’t really matter what it is your company did, just make it juicy and interesting.
Create a list of journalists and reach out to them. The key in this process is the follow-up. If you’re just sending them just one email you’re probably not going to have a lot of success. Remind them at least once within a period of 7 days.
Being featured by local news outlets actually is good for your SEO. The more websites mention you on their website, the higher you’ll rank in the search engine.
FAQ
What makes a good light website?
A great light website should have a clean design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.
How to create a light website?
- Analyze the best examples on this page
- Make notes of what you like – and what you don’t like
- Design your own site with our recommended website builder
How much does a light website cost?
A web designer will charge anywhere between $1200 and $5000 for a light website. However, this article will teach you to do it yourself for less than $100.