Definitive guide

How to create a mind-blowing Clothing website with/without a web designer

Best Clothing Websites of 2022 | 20 Examples + Templates

Professional Website Example

Here's how to get started.

Okay, so you're looking for some inspiring Clothing website designs. Or maybe need some inspiring templates?
Perhaps you already have a design in mind, and you’re just looking for a Clothing website builder. In any case...
You came to the right place. See, many people who need a Clothing website invest a lot of money to get one. They hire extremely expensive web designers who often build low-quality websites. Although I'm not blaming anybody, I have a better idea for you.
Build it yourself. On this page, you'll find clear instructions on how to do it – even if you don't have any experience. I'll recommend you a couple of tools that I trust and use myself. If you decide to purchase a tool I recommend, I get a small commission at no extra cost to you.

Do you prefer to have a professional web designer do it for you? I got your back. Scroll down to check out my recommended web designer.

Ralph de Groot
Let's make building your Clothing website as easy as possible. Welcome to my guide!
My name is Ralph de Groot. I'm the founder and author at My Codeless Website. Wake me up for a great web design. I love writing about website examples, too!
After years of trial and error I can confidentially recommend you the following when it comes to building a Clothing website.
PS: Want to get more visitors to your Clothing website? 👇

I partnered up with Foreignerds to grow website traffic

They're an award-winning marketing agency

Request a free marketing consult to grow traffic today!

Promote Your Clothing Website

1. The Swap Shop

URL: https://the-swapshop.com/

What you can learn from this great clothing website design

  • Nice background image
  • Bold web design
  • Lots of whitespace

2. The Childs Stylist

URL: https://thechildsstylist.com/

What you can learn from this great clothing website design

  • Amazing background image
  • Nice typography
  • Awesome color scheme

3. Soraya Da Piedade

URL: https://sorayadapiedade.com/

What you can learn from this great clothing website design

  • Amazing images
  • Clean web design
  • Great collection pages

4. King’s Tailor Made

URL: https://kingstailormade.com/

What you can learn from this great clothing website design

  • Lots of big pictures
  • Clean design
  • Nice scrolling animations

5. Just Six Club

URL: https://justsix.club/

What you can learn from this great clothing website design

  • Lots of big pictures
  • Clean design
  • Nice color scheme

6. London Works

URL: https://londonworks.com/

What you can learn from this great clothing website design

  • Lots of big pictures
  • Clean design
  • Lots of whitespace between products

7. Beige Plus

URL: https://www.beigeplus.com

What you can learn from this great clothing website design

  • Nice font styling
  • Great visual hierarchy which makes the website easy to understand
  • Amazing pictures

8. London Clothing

URL: https://london-clothing.com

What you can learn from this great clothing website design

  • Unique design
  • Clear visual hierarchy
  • Simple but functional menu

9. Matches Fashion

URL: https://www.matchesfashion.com/

What you can learn from this great clothing website design

  • Amazing pictures
  • Very visual homepage
  • Clear visual hierarchy

10. Farm Rio

URL: https://www.farmrio.com

What you can learn from this great clothing website design

  • Great big pictures
  • Clear call to action above the fold
  • Great color palette throughout website

11. Only NY

URL: https://onlyny.com

What you can learn from this great clothing website design

  • Great pictures which get the attention
  • Playful design
  • Clear menu overview

12. Nevada Clothing

URL: https://www.nevadaclothing.co

What you can learn from this great clothing website design

  • Great pictures which set a clear branding
  • Lots of whitespace outside of the pictures
  • Very unique design makes this website stand out

13. Paris Fashion Shops

URL: https://parisfashionshops.com/

What you can learn from this great clothing website design

  • Great pictures
  • Lots of whitespace
  • Useful menu which makes the website easy to browse

14. Stylight

URL: https://www.stylight.com.au

What you can learn from this great clothing website design

  • Great pictures
  • Fun animated typing headline
  • Elegant design

15. Echanges Mode

URL: https://echangesmode.ca/

The French are known for fashion, so it’s befitting that the website is chic too! The color selection is quite unique and not often seen on fashion websites. The main highlight? The contact information is the first thing on the page.

What you can learn from this great clothing website design

  • Unconventional style
  • Plus icon for additional info
  • Good use of negative space

16. Morning Star 

URL: https://morningstartshirts.com/

Morning Star designs T-shirts but they design their websites much better! The teals and white make a pristine combo that flatters the website. Also, the information is very concise and easy to read.

What you can learn from this great clothing website design

  • Rule of thirds used
  • Creative logo
  • Dropdown menu bar

17. Garmandy

URL: https://www.garmany.com/

This clothing website has you falling in love at first sight with its beautifully aesthetic pictures of the material on an all-white elegant background. The navigation throughout the website is quite easy especially with the sidebar mentioning all the necessary information needed. 

What you can learn from this great clothing website design

  • Beautiful ‘About Us’ section
  • Amazing placement of pictures in different nooks and crannies of the website
  • Well written descriptions  

18. If Soho New York

URL: https://ifsohonewyork.com/

“If Soho New York’s” websites contain the display of one picture but truly an amazing choice of a black and white picture of the store in its ensemble with some of the elegant outfits ever. 

What you can learn from this great clothing website design

  • Simple interface
  • Cool store concept
  • Elegant and simple design which serves its purpose 
Inspiring Clothing website templates,

These are my favourites.

BONUS – Here is my favorite template

Clothing Website Template

URL: https://mycodelesswebsite.com/try-theme/fashion

Why this is such a great template

  • Clean design, great to turn visitors into customers
  • Wordpress compatible, easy to customize
  • Free download if you’re a Divi member

Get started in 2 steps

1 ► Download your theme, click on the button above

2 ► Get a free domain with a one click Wordpress installation

BONUS: Elegant Themes

URL: https://elegantthemes.com/

Although this one officially shouldn't be in this list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.

What you can learn from this great  website

  • Playful design
  • Clear call to actions
  • Great user experience

More website examples

xuva modern website example

Modern Examples

Limepay Startup Website Example

Startup Examples

xuva modern website example

Divi Examples

3 Award Winning Web Designers I recommend

I highly recommend you to have a look at their portfolios!

UNIQUE DESIGNS

WEBFLOW EXPERTS

CONVERTING WEB DESIGN

Max Sher – Sher Agency

We're a team of 20 designers, developers, and marketers helping our clients create beautiful websites. I can't wait to meet you – take a look at the video on my home page to learn about how I work! 😃

This web design agency specializes in custom designs built using WordPress
This agency focuses on medium-sized businesses and usually doesn't work for freelancers. They built over 300 websites

Pulkit Jain – Mostli

We build custom websites with Webflow that help you achieve your goals. From Brand Communication to Fundraising. From Lead generation to Conversion. Have a look at our portfolio to see what we build!

Working with Seed, Series-A funded SaaS & Tech Startups around the globe
2 years building +100 projects with No-code & Low-code technologies saving months of development and money

Lovepixel Agency

We Build Highly Converting Funnels / Brands / Websites that people fall in Love with. Personal Brands, Authors, Speakers, Influencers, Coaches, Consultants. Check my video to see how we work 👋

This web design agency specializes in custom websites using WordPress
They focus on a personal touch that allows the visitor to connect with the website. Great for personal brands!

I partnered up with Foreignerds to grow website traffic

They're an award-winning marketing agency

Request a free marketing consult to grow traffic today!

Promote Your Clothing Website

1

Website hosting that I recommend.

Where should I host my Clothing website? After trying many hosting services we found 2 which stand out.

Great for hosting a single website
Cheap
Great support

Great for hosting multiple websites
Free migrations

Ralph de Groot
Recommended Page Builder

2

Selecting the right page builder.

Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.

Here is the one I recommend.

3

Grab my install guide.

Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.

Here is the one I recommend.

Recommended Page Builder
Recommended Page Builder

4

Best Practices (BONUS).

Claim the right domain before it's gone

Spend your money wisely.

We recommend Divi, it's great for beginners and allows you to customize everything.

Clothing website building
You can use these amazing Clothing websites as inspiration for your own website. Of course you shouldn't copy these websites. Simply pick your favourite ones and blend them into your perfect design.
Clothing website design
I hope you enjoyed these Clothing website examples. If you need help to design a website, make sure to request a free quote. I'm sure we'll be able to help you out!
Clothing website builders
Are you looking for a Clothing website builder? I'm a big fan of Divi. Honestly, I've been using it for 5+ years now. It's such a powerful tool, yet easy to use. I can't recommend it enough!

About the author

Ralph de Groot loves great web design. In fact, you can wake him up at night if you found an inspiring website. Besides writing at My Codeless Website he also loves to read and to travel.

Checklist: 5 ways to make your clothing website beautiful and highly converting

1. Showcase your work with great images

When you’re hiring someone to do something which is important to you, you want to make sure they do it right.

And sure, they can tell you they’re the best at what they do. But wouldn’t it be better to see some proof?

Your visitors think just like this. That’s why you need to establish social proof by showcasing previous projects with great images.

When it comes to creating social proof, more is better. This goes for the entire clothing industry.

2. Use video footage to make your website come alive

In the list with website examples you found some cool websites which use video background in the header of their website. If you have video footage yourself, definitely consider doing this as well.

  • It makes your website come alive
  • It adds credibility and makes you look professional

3. Use a ‘smart lead form’ to turn visitors into clients

Getting someone to visit your website is one thing. Getting them to do business with you is the next one.

Sure, you can add your contact information to your website – you should – but don’t expect people to be calling right away.

Make it easy. Add a ‘discuss your project’ contact form to enable them to get in touch with you.

Make it as easy as possible. I recommend not using more than 3 fields in your contact form.

4. Collect real testimonials from real clients

By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from real clients in the clothing industry.

Don’t write them yourself, don’t ask your friends to write them. They’ll feel something is off.

Want to go for the perfect score? Include video testimonials. Trust me, this will turn your website into a conversion machine.

5. Watch people using your website without telling them what do do

Once your website is ready it’s time to launch. Well, almost.

Invite some friends or colleagues and put them in front of a computer. Ask them to pretend to be a potential customer and have them visit your website.

Now sit next to them, and don’t say anything (this will be harder than you think).

Do this with at least 5 people and learn from their behaviour:

  • Did they follow the steps you expected them to?
  • Did your website load fast enough?
  • Was everything clear to them?

I wish you the best of luck!

Growth hacking: 5 powerful strategies to promote a clothing website

1. Go viral with a viral give-away

Imagine.

You send your website to 5 friends. Who each send it to 5 friends.

Now these friends also send it to 5 friends.  Oeh la la! Continue this loop for a while, and your website is actually going viral.

Viral Loops is a referral marketing tool which helps you to explode your website with new visitors.

We’ve used Viral loops to create virality with multiple websites. It allows you to build a sustainable referral scheme which helps you to grow your website rapidly.

 

2. Do a press release

Yaiks! A press release? That’s not for small businesses, right?

Well. It is actually. Journalists LOVE small businesses and the entrepreneurs behind them. It makes sense – if you’re at a birthday party, friends are probably always asking how your business is doing.

Everybody loves entrepreneurs.

Write a press release about a milestone your company achieved. It doesn’t really matter what it is your company did, just make it juicy and interesting.

Create a list of journalists and reach out to them. The key in this process is the followup. If you’re just sending them just one email you’re probably not going to have a lot of success. Remind them at least once within a period of 7 days.

Being featured by local news outlets actually is good for your seo. The more websites mentioning you on their website, the higher you’ll rank in the search engine.

3. Use a LinkedIn-bot to generate traffic on autopilot

Allright. You’re now probably thinking one of two things:

  1. That sounds spammy. I’m not going to do that.
  2. A bot? How does that even work? I’m not a scientist.

Trust me, I thought the same as you. But it’s not as sketchy as it seems.

Dux-Soup is a LinkedIn tool which allows you to ‘look’ at 100 LinkedIn profiles per day.

This tool automatically visits LinkedIn profiles of people of your choice. In the past, I’ve used this a lot to get in touch with business owners.

I would have Dux-Soup open the profiles of 100 business owners per day.

It’s actually pretty simple:

  1. Download the Dux-Soup tool
  2. Open your LinkedIn account
  3. Search for ‘business owner’ or any other job description’
  4. Click the ‘Visit profiles’ button.

Now here comes the important part: Make sure your LinkedIn profile is optimized.

This means:

  • A good looking profile picture
  • A good tagline which describes what you do
  • A great profile description which demonstrates your skills as a constructor
  • Some nice portfolio projects on your LinkedIn profile

Let’s say 20% of every profile visit converts into a ‘return-visit’. That will mean 20 potential business owners who look at your LinkedIn profile every day.

That’s 600 potential leads in a month.

4. Target hot traffic with retargeting ads

Imagine.

A potential client is looking for clothing services and stumbled upon your website. But after scrolling through your website for 30 seconds, he or she got a phone call from a friend. After calling for 20 minutes they forgot about your website and they close down their computer.

Auch.

That’s why I use retargeting advertisements to bring back these lost leads.

This will enable you to display advertisements to people who visited your website.

Just install a Facebook pixel on your website to target all your website visitors with an advertisement on Facebook or Instagram.

5. Outsource your social media management

Back in 2015 social media could have enormous impact in your business. Nowadays, not so much.

There’s way more competition than before. That being said, it can still be done. You just need to be consistent.

That’s where most businesses fail. They handle the social media themselves. For a while. And then they forget about it.

That’s why I recommend you to have a look at Fiverr. It’s a platform which allows you to hire professionals overseas. They’re seriously good – and cheap! The past few years I hired multiple professional digital marketing experts for as little as $100 per month.

FAQ

What makes a good Clothing website?

A great Clothing website should have a clean design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.

How to create a Clothing website?

1. Analyze the best website examples on this page
2. Make notes of what you like – and what you don’t like
3. Design your own site with this drag & drop website builder (includes free themes)
4. Publish your website with a cheap hosting plan (includes free domain + SSL)

How much does a Clothing website cost?

A web designer will charge anywhere between $1500 and $5000 for a Clothing website. However, this article will teach you to do it yourself for less than $100.

 

You're now ready to get your Clothing website up and running!