Definitive guide
Best Travel Agency Websites of 2024 | 27 Examples
Hi – it's Ralph here 👋
In the past 10 years, I’ve designed 15+ websites for Travel Agencies. Here’s what I learned:
What Matters in Travel Agencies Web Design (My Experience)
What I learned over the years building websites for Travel Agencies:
1. Destination Highlights
I encourage you to highlight the most visited landmarks on your home page with beautiful pictures and illustrations, and a few lines of text describing the place. This may include; famous tourist landmarks, cultural significant destinations, and other special activities that may be done in the destinations.
2. Package Details
I highly recommend including required information for each travel package such as travel detailing, services included/excluded in the cost, the prices and special discounts. Ensure you keep this information readily available and neatly organized in the website.
3. Special Deals and Promotions
Include any special offers, discounts or any offers related to the business on the homepage or any specific page related to that business. I suggest using banners or pop-ups to direct attention to these offers.
Focus on this, and you’ll be fine.
PS: I suggest taking a look at the website examples below. Get inspired by their designs and see which website builders they’ve used. Best of luck!
My name is Ralph de Groot. I'm the founder and author at My Codeless Website. Wake me up for a great web design. I love writing about website examples, too!Â
P.S.: I always follow our editorial policy when writing my articles, to make sure they are really helpful and useful for you.
Best Travel Agency Websites
- Niarra TravelÂ
- Adams & Butler
- Travelshift
- Global Nomad
- Earth + Ocean Travel
- Blue Orange Travel
- Iceland Like a Local
- Explorateur
- Big Adventure
- Allure Travel
- Thrillophilia
- Context
- Iceland Tours
- VanSol Travel & Tours
- Royal India Expedition
- Roam Travel Company
- Poe Travel
- TravelStore
- Avenue H
- Pack Up + Go
- Custom Travel
- Milk + Honey Travels
- Liberty Travel
- Takso Travel
- Booking
1. Niarra TravelÂ
It’s wonderful to hear how Niarra Travel’s website has heightened your desire for an African vacation! The breathtaking aerial view of the mountain ranges in the opening image adds to the allure. The typographic overlay encapsulates the entire amazing experience, making navigation and trip reservations a delight. Fantastic work indeed!
Things we love about this travel agency website
- Breathtaking images
- Easy to navigateÂ
- Great choice of colorsÂ
🚀 The website builder I recommend to replicate this website
2. Adams & Butler
https://www.adamsandbutler.com/
Adams & Butler stands out as Ireland’s premier travel agency, renowned for a decade of excellence and crowned Best Travel Professional 2020 by the Irish Industry Travel Awards. Explore their website – a testament to luxury travel, with captivating design and stunning background videos that make them the hallmark of exceptional travel experiences.
Things we love about this travel agency website
- Nice video background
- Clean design
- Lots of white spaces
🚀 The website builder I recommend to replicate this website
3. Travelshift
Thrilled to hear you appreciate Travelshift’s website! The special effects, including the cursor’s dynamic movements and screen changes, contribute to a memorable and creative user experience. Such creativity not only enhances a travel agency’s reputation but also fosters recall, solidifying its position in the market. Bravo to Travelshift for their exceptional design!
Things we love about this travel agency website
- Unique design!
- Effective color scheme Â
- Fast loading time and smooth animationsÂ
🚀 The website builder I recommend to replicate this website
4. Global Nomad
https://www.theglobalnomad.info/
Discover personalized travel with The Global Nomad, your premier travel agency. Tailor your journey by selecting from diverse packages, setting the duration, and choosing your planning process. Click “Plan My Trip,” and presto! Experience a unique adventure curated just for you. Travel with ease, guided by The Global Nomad.
Things we love about this travel agency website
- User-friendly features
- Clean layout
- Nice images
🚀 The website builder I recommend to replicate this website
5. Earth + Ocean Travel Co.
Explore diverse vacation options with The Earth + Ocean Travel Company. Their minimalistic website showcases beautiful destinations, fostering engagement through open design. From guided tours to honeymoons, discover enticing packages in France, Hawaii, Italy, and Mexico. Well done on creating an inviting travel experience!
Things we love about this travel agency website
- Great user interaction
- Establishes a professional online presence
- Stunning background images Â
🚀 The website builder I recommend to replicate this website
6. Blue Orange Travel
Blue Orange Travel integrates technology and trusted sources to elevate luxury and business travel. Their globe logo, a fusion of an orange slice and blue paint, reflects their distinctive persona, echoed on their website. A compelling source of inspiration for those seeking innovative travel agency design.
Things we love about this travel agency website
- Strong branding
- Clean, modern layout
- Lots of social proof by showing previous clients
🚀 The website builder I recommend to replicate this website
7. Iceland Like a Local
https://iceland-like-a-local.com/
Iceland Like A Local expertly entices tourists through their website, showcasing captivating images of Iceland to inspire a must-visit sentiment. Noteworthy is their original presentation—highlighting Iceland’s regions with a map adorned by a plus symbol. This unique design adds an extra layer of allure, making the site stand out in both presentation and creativity.
Things we love about this travel agency website
- Clean design
- Great call to action above the fold
- Nice ‘discover’ section
🚀 The website builder I recommend to replicate this website
8. Explorateur Travel
https://explorateurtravel.com/
Explorateur goes beyond a checklist, offering a suite of services to plan your ideal trip, from selecting locations to booking hotels and activities. The website’s aesthetics add to its appeal, creating a visually pleasing experience for travelers. Explore the art of travel planning with Explorateur.
Things we love about this travel agency website
- Fast load timeÂ
- Aesthetic vibesÂ
- High-quality video clipsÂ
🚀 The website builder I recommend to replicate this website
9. Big Travel AdventuresÂ
The website design of Big Adventures is dynamic and vibrant, featuring bold colors and engaging animations. It employs a playful yet professional aesthetic to highlight outdoor adventure experiences. The layout is user-friendly, with clear navigation menus and enticing imagery that inspires visitors to explore various travel options.
Things we love about this travel agency website
- Professional website design
- Creative and sleek layout
- Easy navigationÂ
🚀 The website builder I recommend to replicate this website
10. Allure Travel by CTM
Allure Travel caters to travelers seeking more with personalized vacations. Their website, featuring a clean layout and vibrant images, offers diverse packages. Engaging content in the image slider, complemented by effective lead generation and numerous call-to-action buttons, enhances the experience for those expecting elevated travel.
Things we love about this travel agency website
- Compelling copywriting
- Professionally designed
- Nice subtle call to action
🚀 The website builder I recommend to replicate this website
11. Thrillophilia
Thrillophilia’s website impresses with its fantastic design! Cleverly incorporating subtle calls to action seamlessly into the layout, they’ve created a user-friendly experience. The softened corners of image shapes add a welcoming touch, making navigation both simple and fascinating. A standout example of effective and user-centric web design!
Things we love about this travel agency website
- Nice image shapes
- Amazing design
- Conversion focused in a subtle way
🚀 The website builder I recommend to replicate this website
12. Context
Context’s website excels in grabbing attention with its above-the-fold call to action, creating an engaging visitor experience. The strategic use of large photographs, minimal content, and ample space achieves a well-balanced design. The inclusion of a blog and “Stories” section adds value, keeping users interested and aiding in future vacation planning. A commendable approach for a user-centric travel experience.
Things we love about this travel agency website
- Nice booking feature
- Cool color scheme
- Big images
🚀 The website builder I recommend to replicate this website
13. Iceland Tours
Iceland Tours’ website stands out with a brilliant design. Motivational imagery on the left side complements a user-friendly reservation interface on the right. The slider feature allows users to effortlessly explore the array of tour offers. A seamless blend of inspiration and functionality makes the website both visually appealing and convenient for making reservations.
Things we love about this travel agency website
- Nice images
- Cool conversion strategy
- Nice offer pages
🚀 The website builder I recommend to replicate this website
14. VanSol Travel & Tours
VanSol Travel & Tours, based in the Philippines, captivates with its vibrant chrome orange palette harmonizing across typography and visuals. The uplifting design, complemented by persuasive copywriting, convinces visitors that each trip is a once-in-a-lifetime experience. A visually appealing and compelling website for domestic and international tour packages.
Things we love about this travel agency website
- Nice color scheme
- Great copywriting
- Very clear call to action button
🚀 The website builder I recommend to replicate this website
15. Royal India Expedition
Considering a winter sports travel agency? Explore Ski In Gulmarg, a part of Royal India Expedition, inviting visitors to “experience the white Himalayas.” The website features a unique aesthetic, with graphics and photos creatively sliced. The diverse typeface and dynamic action images add a touch of fun and inspiration, making it stand out for those seeking a memorable winter adventure.
Things we love about this travel agency website
- Playful design
- Great pricing packages feature
- Cool images
🚀 The website builder I recommend to replicate this website
16. Roam Travel Company
https://www.roamtravelcompany.com/
Delighted to hear you found a fantastic travel agency website! The captivating film at the top ensures a captivating first impression, and as you explore, a cascade of breathtaking visuals unfolds, igniting an insatiable wanderlust. Happy scrolling!
Things we love about this travel agency website
- Great photos. Breath-taking!
- Attractive and wonderful layout and classy web design.
- User-friendly and highly amicable interface with lovely color choice
🚀 The website builder I recommend to replicate this website
17. Poe TravelÂ
Poe Travel’s unique aesthetic, distinguished from typical travel designs, is truly captivating. The inviting and charming pages, adorned with soft, muted hues, create an appealing atmosphere. The captivating background images add an extra layer of interest, making the exploration of Poe Travel a delightful experience. Enjoy the journey!
Things we love about this travel agency website
- Adorable aestheticÂ
- Call to action above the fold
- Smooth interface
🚀 The website builder I recommend to replicate this website
18. TravelStoreÂ
TravelStore’s website design is truly innovative. The splash film, dividing the screen into “Corporate” and “Vacation,” cleverly showcases the dual facets of travel. For curious visitors, the expanding video, responsive to mouse movement, offers a preview of each side, creating an engaging and interactive experience. Very awesome indeed!
Things we love about this travel agency website
- Clean designÂ
- Effective color scheme Â
- Great copywritingÂ
🚀 The website builder I recommend to replicate this website
19. Avenue H
Avenue H, a London travel gem, presents a captivating website with a full-page ocean video backdrop. Their innovative design features a simple structure—name and call-to-action on one side, tagline and description center stage—repeated across sections. Vibrant photos complement this visually striking and organized online experience. Explore the brilliance of Avenue H’s trip strategy.
Things we love about this travel agency website
- Minimalist design
- Vivid photos
- Clean layout
🚀 The website builder I recommend to replicate this website
20. Pack Up + GoÂ
Pack Up + Go specializes in surprise vacations, crafting entire trips based on travelers’ preferences and budget from a survey. Ideal for spontaneous travel lovers who dislike planning, this heavenly website will have you daydreaming about your next surprise destination. Explore the magic of spontaneous travel with Pack Up + Go!
Things we love about this travel agency website
- Captivating countriesÂ
- Simple and organizedÂ
- Inspiring missionÂ
🚀 The website builder I recommend to replicate this website
21. Custom TravelÂ
https://customtravelvictoria.com/index.html
Custom Travel’s homepage conveys a straightforward yet effective message: “Let’s getaway,” accompanied by a backdrop of pristine white sand, clear blue sea, and summer skies—stunning imagery! The website impresses with easy access to contact details and social networking plugins, enhancing user interaction. A well-designed platform for seamless travel planning with Custom Travel.
Things we love about this travel agency website
- Professional websiteÂ
- Simple access to contact information
- Stunning background images Â
🚀 The website builder I recommend to replicate this website
22. Milk + Honey Travels
https://www.milkandhoneytravels.com/
The website design of Milk and Honey Travels features a clean and modern layout with a calming color scheme. It employs high-quality imagery to showcase luxurious travel destinations. The navigation is intuitive, with easy-to-find sections for services and destinations. The site exudes elegance and professionalism, inviting visitors to explore bespoke travel experiences.
Things we love about this travel agency website
- Fun color palette
- Modern and sleek design
- Stunning web layout
🚀 The website builder I recommend to replicate this website
23. Liberty TravelÂ
https://www.libertytravel.com/
The website design of Liberty Travel is sleek and user-friendly, with a focus on personalized travel experiences. It utilizes a clean layout with prominent call-to-action buttons and captivating imagery. The navigation is intuitive, allowing visitors to easily browse destinations and vacation packages. The site exudes a sense of trustworthiness and expertise in the travel industry.
Things we love about this travel agency website
- Clean layout
- Visually pleasing designÂ
- Great use of white spacesÂ
🚀 The website builder I recommend to replicate this website
24. Rakso TravelÂ
Rakso Travel’s website features a clean, professional layout with a prominent header displaying their logo and navigation links. It has a user-friendly interface, ensuring easy access to travel information, booking options, and customer support.
Things we love about this travel agency website
- Cool color schemeÂ
- Clean web designÂ
- Maximization of white spaces
🚀 The website builder I recommend to replicate this website
25. Booking.com
Booking.com’s website design is user-friendly and visually appealing. The layout is clean, with intuitive navigation links for easy access to various booking options and customer support.
Things we love about this travel agency website
- Great hues of blueÂ
- Famous websiteÂ
- Stylish font
🚀 The website builder I recommend to replicate this website
These are my favourites.
BONUS –Â Here is my favorite template
Travel Agency Template
URL:Â https://mycodelesswebsite.com/try-theme/travel-agency
Why this is such a great template:
- Clean design, great to turn visitors into customers
- Wordpress compatible, easy to customize
- Free download if you’re a Divi member
BONUS: Elegant Themes
URL:Â https://www.elegantthemes.com/
Although this one shouldn't be on the list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.Â
What can you learn from this great websiteÂ
- Playful design
- Clear call to actionsÂ
- Great user experienceÂ
Award-Winning Web Designers 🎉
I highly recommend you to have a look at their portfolios
WEBFLOW EXPERT
HIGH-END
Arch Web Design
archcowebdesign.com
We're a Canadian Webflow agency that helps SaaS companies increase their revenue using high-converting websites. We've worked with over 200 SaaS companies and see an average 3.7x increase in website leads.
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Hugo (acquired by Calendly), SmartSuite,
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✓ Our average client increases their conversions by 3.7x in 90 days
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Vrrb
vrrb.com
Vrrb is an award-winning creative agency based in Los Angeles. 14+ years of experience building extraordinary websites, applications, and digital solutions for the world's most recognizable brands.
✓ Our core services include branding, website design/development, mobile apps, digital strategy, and ongoing support
✓ We work with companies (50+ employees) and funded startups to accelerate growth
✓ Clients include Ferrari, Visa, HP, UCLA, and Behr Paint
FAQ
What makes a good travel agency website?
A travel agency design should have a clean design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.
How to create a travel agency website?
- Analyze the best examples on this page
- Make notes of what you like – and what you don’t like
- Design your own site with this drag & drop website builderÂ
- Publish your website with our recommended hosting platform.
How much does a travel agency website cost?
A web designer will charge anywhere between $1800 and $5000 for a decent website. However, this article will teach you to do it yourself for less than $100.
What information is needed on a travel agency website?
Your website will need at least the following pages: ‘Home, About us, Contact, Destinations. To create trust with your visitor it’s important to show lots of pictures of your destinations.