Definitive guide
Best Liquor Store Websites of 2023 | 10 Examples + Templates
Best liquor store website examples
1. East London Liquor Company
URL: https://eastlondonliquorcompany.com/
From the East End of London, amongst canal-side warehouses and old-school boozers, East London Liquor Company distills, imports, and serves a range of award-winning gins, whiskies, vodkas, rums, and kick-ass cocktails. Visit their clean and very organized website to learn more about their booze! Each product will leave you interested.
- Luxurious color scheme
- Powerful menu design
- Clean design
Click the blue & white buttons to get started, or find a web designer 🚀
2. The Bottle Haus
URL: https://thebottlehaus.com/
The Bottle Haus has the prettiest and most organized menu to beautifully feature each of its drinks. I love how aesthetically everything is, leading you to click on each without hesitation. Check out everything from whiskey to wine! 1500+ bottles
to choose from.
- Comprehensive menu overview
- Nice typography
- Nice product pages
Click the blue & white buttons to get started, or find a web designer 🚀
3. Market View Liquor
URL: https://www.marketviewliquor.com/
Looking for your favorite new wine? You might want to check out this lovely and friendly website to find the one! There are plenty of reasons to make Marketview Liquor your source for buying spirits and wine online. They have a large selection of wines eligible for free shipping when you order six or more bottles. To save even more, mix and match a case of 12.
- Nice product overview
- Lots of whitespace
- Great use of testimonials
Click the blue & white buttons to get started, or find a web designer 🚀
4. The Whisky Exchange
URL: https://www.thewhiskyexchange.com/
Whatever you’ve got planned this summer, The Whisky Exchange’s range of sun-drenched spirits, rosé wines, Champagnes, and ready-to-go cocktails has something for every occasion. Visit their clean and organized website to complete your drink list!
- Nice menu structure
- Cool color scheme
- Extensive product overview
Click the blue & white buttons to get started, or find a web designer 🚀
5. Noble Fine Liquor
URL: https://www.noblefineliquor.co.uk/
Noble Fine Liquor is a wine shop on Broadway Market in East London. They sell wines made by growers and winemakers driven by passion, curiosity, and respect for the land they cultivate. If you’re into clean website examples (with lots of whitespaces), this is the one! White space makes content so much easier to read!
- Nice product images
- Nice category overview
- Lots of whitespace
Click the blue & white buttons to get started, or find a web designer 🚀
6. 31 Dover
31 Dover has probably the classiest website out of all examples here. I also like how they use effective copywriting to engage with the visitors. Their content is clear and concise, giving just the right information to hook the audience and persuade them to purchase instantly.
- Lots of social proof, thanks to reviews in the menu
- Nice menu overview
- Clean design
Click the blue & white buttons to get started, or find a web designer 🚀
7. Slim Jim’s
URL: http://www.slimjimsliquorstore.com/
This website is stocked with carefully selected whiskies and liquor from around the world However, if whiskey is not your thing, try one of their classic cocktails or a cold craft beer. I love how inviting and energetic the website feels when visiting Slim Jim’s. Makes you want to stay for hours without being overwhelmed.
- Nice typography
- Great reservation tool
- Lots of social proof thanks to videos and images
Click the blue & white buttons to get started, or find a web designer 🚀
8. Royal Mile Whiskies
URL: https://www.royalmilewhiskies.com/
Royal Mile Whiskies is a personal favorite! I love how this website features all products in a way where you can enjoy looking at them. Also, the color scheme was related to a whiskey, which is nice since it is a liquor store website. Excellent work!
- Great menu overview
- Lots of great images
- Nice footer structure
Click the blue & white buttons to get started, or find a web designer 🚀
These are my favourites.
BONUS – Here is my favorite template
URL: https://mycodelesswebsite.com/try-theme/bar
Why this is such a great template
- Clean design, great to turn visitors into customers
- Wordpress compatible, easy to customize
- Free download if you’re a Divi member
🚀 Click on the blue button to download – or ask a web designer to help you
BONUS: Elegant Themes
URL: https://elegantthemes.com/
Although this one officially shouldn't be in this list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.
What you can learn from this great website
- Playful design
- Clear call to actions
- Great user experience
More website examples
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I highly recommend you to have a look at their portfolios!
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Vrrb is an award-winning creative agency based in Los Angeles. 14+ years of experience building extraordinary websites, applications, and digital solutions for the world's most recognizable brands.
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✓ This web design agency specializes in custom websites using WordPress.
✓ They focus on a personal touch that allows the visitor to connect with the website. Great for personal brands!
✓ Clients include Oto Gomes, Laura Dawn, Sigrid Tasies.
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Checklist: 5 ways to make your liquor store website beautiful and highly converting
1. Showcase your work with great images
When you’re hiring someone to do something which is important to you, you want to make sure they do it right.
And sure, they can tell you they’re the best at what they do. But wouldn’t it be better to see some proof?
Your visitors think just like this. That’s why you need to establish social proof by showcasing previous projects with great images.
When it comes to creating social proof, more is better. This goes for the entire liquor store industry.
2. Use video footage to make your website come alive
In the list with website examples you found some cool websites which use video background in the header of their website. If you have video footage yourself, definitely consider doing this as well.
- It makes your website come alive
- It adds credibility and makes you look professional
3. Use a ‘smart lead form’ to turn visitors into clients
Getting someone to visit your website is one thing. Getting them to do business with you is the next one.
Sure, you can add your contact information to your website – you should – but don’t expect people to be calling right away.
Make it easy. Add a ‘discuss your project’ contact form to enable them to get in touch with you.
Make it as easy as possible. I recommend not using more than 3 fields in your contact form.
4. Collect real testimonials from real clients
By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from real clients in the liquor store industry.
Don’t write them yourself, don’t ask your friends to write them. They’ll feel something is off.
Want to go for the perfect score? Include video testimonials. Trust me, this will turn your website into a conversion machine.
5. Watch people using your website without telling them what do do
Once your website is ready it’s time to launch. Well, almost.
Invite some friends or colleagues and put them in front of a computer. Ask them to pretend to be a potential customer and have them visit your website.
Now sit next to them, and don’t say anything (this will be harder than you think).
Do this with at least 5 people and learn from their behaviour:
- Did they follow the steps you expected them to?
- Did your website load fast enough?
- Was everything clear to them?
I wish you the best of luck!
Growth hacking: 5 powerful strategies to promote a liquor store firm website
1. Go viral with a viral give-away
Imagine.
You send your website to 5 friends. Who each send it to 5 friends.
Now these friends also send it to 5 friends. Oeh la la! Continue this loop for a while, and your website is actually going viral.
Viral Loops is a referral marketing tool which helps you to explode your website with new visitors.
We’ve used Viral loops to create virality with multiple websites. It allows you to build a sustainable referral scheme which helps you to grow your website rapidly.
2. Do a press release
Yaiks! A press release? That’s not for small businesses, right?
Well. It is actually. Journalists LOVE small businesses and the entrepreneurs behind them. It makes sense – if you’re at a birthday party, friends are probably always asking how your business is doing.
Everybody loves entrepreneurs.
Write a press release about a milestone your company achieved. It doesn’t really matter what it is your company did, just make it juicy and interesting.
Create a list of journalists and reach out to them. The key in this process is the followup. If you’re just sending them just one email you’re probably not going to have a lot of success. Remind them at least once within a period of 7 days.
Being featured by local news outlets actually is good for your seo. The more websites mentioning you on their website, the higher you’ll rank in the search engine.
3. Use a LinkedIn-bot to generate traffic on autopilot
Allright. You’re now probably thinking one of two things:
- That sounds spammy. I’m not going to do that.
- A bot? How does that even work? I’m not a scientist.
Trust me, I thought the same as you. But it’s not as sketchy as it seems.
Dux-Soup is a LinkedIn tool which allows you to ‘look’ at 100 LinkedIn profiles per day.
This tool automatically visits LinkedIn profiles of people of your choice. In the past, I’ve used this a lot to get in touch with business owners.
I would have Dux-Soup open the profiles of 100 business owners per day.
It’s actually pretty simple:
- Download the Dux-Soup tool
- Open your LinkedIn account
- Search for ‘business owner’ or any other job description’
- Click the ‘Visit profiles’ button.
Now here comes the important part: Make sure your LinkedIn profile is optimized.
This means:
- A good looking profile picture
- A good tagline which describes what you do
- A great profile description which demonstrates your skills as a constructor
- Some nice portfolio projects on your LinkedIn profile
Let’s say 20% of every profile visit converts into a ‘return-visit’. That will mean 20 potential business owners who look at your LinkedIn profile every day.
That’s 600 potential leads in a month.
4. Target hot traffic with retargeting ads
Imagine.
A potential client is looking for liquor store services and stumbled upon your website. But after scrolling through your website for 30 seconds, he or she got a phone call from a friend. After calling for 20 minutes they forgot about your website and they close down their computer.
Auch.
That’s why I use retargeting advertisements to bring back these lost leads.
This will enable you to display advertisements to people who visited your website.
Just install a Facebook pixel on your website to target all your website visitors with an advertisement on Facebook or Instagram.
5. Outsource your social media management
Back in 2015 social media could have enormous impact in your business. Nowadays, not so much.
There’s way more competition than before. That being said, it can still be done. You just need to be consistent.
That’s where most businesses fail. They handle the social media themselves. For a while. And then they forget about it.
That’s why I recommend you to have a look at Fiverr. It’s a platform which allows you to hire professionals overseas. They’re seriously good – and cheap! The past few years I hired multiple professional digital marketing experts for as little as $100 per month.
FAQ
What makes a good liquor store website?
A great liquor store website should have a clean design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.
How to create a liquor store website?
1. Analyze the best website examples on this page
2. Make notes of what you like – and what you don’t like
3. Design your site with this drag & drop website builder (includes free themes)
4. Publish your website with a cheap hosting plan (includes free domain + SSL)
How much does a liquor store website cost?
A web designer will charge anywhere between $3000 and $5000 for a liquor store website. However, this article will teach you to do it yourself for less than $100.