15 Best Call-to-Action Website Examples of 2023

1. Glossier

URL: https://www.glossier.com/

If you are a make-up enthusiast, I know for sure that you know the brand Glossier. Glossier has been out in the market for a long time now so it is not new already that we love their products and tried them. Their call to action is timely right now since it’s already the holiday season.

What you can learn from this great website design

• Lots of white spaces
• Simple and neat web design
• Minimalist color scheme

2. Heyday

URL: https://www.heydayskincare.com/

HeyDay is a one-stop skincare shop with facials and routines crafted by experts who believe in healthy habits, not quick fixes. If you want to achieve your dream of healthy and glowing skin, you should definitely book your schedule now and let HeyDay do the magic in your skin.

What you can learn from this great website design

• Pastel style of color palette
• Large text for emphasis
• Nice image to entice the customers

3. Photowalk Nashville

URL: https://www.pixpa.com/example/preview/?designid=228&url=https://photowalkyourtravel.pixpa.com/

Photowalk Nashville’s page is just so inviting and colorful. I love how the color red stands out because of the white spaces all over the website. The page is friendly and bright that makes me want to book a tour already and visit Nashville. The photos they placed on the page is also something that I love! Well done!

What you can learn from this great website design

• Simple background color
• Great color of the call-to-action button
• Easy navigation

4. Netflix

URL: https://www.netflix.com/

Aren’t we all familiar with Netflix already? With the wide variety of series and movies to choose from, it is no surprise already that a lot of us have a Netflix subscription. Well, what are you waiting for now? Go ahead and subscribe now. You can finally say the term “Netflix and chill” now.

What you can learn from this great website design

• Very modern web design
• Simple font style
• Sleek color combination

5. Square

URL: https://squareup.com/us/en

Square helps millions of sellers run their businesses from secure credit card processing to point of sale solutions. If you need help with your business, you should definitely try partnering with Square. Their website has a lot of white space but they smartly used it since everything looks very organized.

What you can learn from this great website design

• Lots of white spaces 
• Simple and clean layout
• Large text for emphasis

6. Full Bundle

URL: https://www.fullbundle.com/

Full Bundle has a very fun and cool homepage that will welcome you once you visit their website. The splash of colors and awesome background texture will make you instantly think that they are really full of creativity just like what their tagline says.

What you can learn from this great website design

• Creative concept!
• Easy to navigate call-to-action button
• Amazing color palette

7. Joy

URL: https://joyshave.ca/en-ca/get-joy/

Joy has more of a minimalist yet pop-of-color style on its website. Their homepage is very aesthetically pleasing to look at since the color coordination is well-balanced. YOu can easily spot their call-to-action button because of the pop of color it has.

What you can learn from this great website design 

• Nice shades of pink
• Modern font style
• Clear call-to-action button

8. Smartlook

URL: https://www.smartlook.com/

Smartlook is a game changer for mobile app analytics. With advanced features like funnels, we can see if anything went wrong in the UX or implementation. Through Smartlook, you can now easily spot where the problem is and easily fix it as well. Their call-to-action button is very enticing because they let you try it for free first.

What you can learn from this great website design

• Perfect color combination 
• Simple yet sleek web design
• Well-thought-out graphic illustrations

9. Touchland

URL: https://touchland.com/

Touchland has a very great attention-grabber tagline. I love the idea of incorporating the senses with their products which is very smart for me. You can instantly entice your potential customers to buy your products. The background image is very great for waking up your senses so I must that is it a smart move. Awesome!

What you can learn from this great website design

• Calm color scheme 
• Great photograph to endorse the product
• Large-sized texts make an emphasis

10. Lifestraw

URL: https://lifestraw.com/

LifeStraw will improve your lifestyle because of the claims they put on their products. It will definitely entice lots of people since who doesn’t want safe water to drink, right? You should see it yourself and try it now. Click their call-to-action button now and shop with them.

What you can learn from this great website design

• Well-designed and functional 
• Clean and sleek web design
• Great product photgraphy

11. 4Ocean

URL: https://www.4ocean.com/

4ocean offers bracelets made from recycled materials. Every bracelet purchased funds the removal of one pound of trash from the ocean and coastlines. This is a powerful advocacy and I know for sure that many people will support this. You should go ahead and purchase one now to help mother nature.

What you can learn from this great website design

• Inspiring advocacy
• Great appreciation to contributors 
• Creative call-to-action

12. Earthhero

URL: https://earthhero.com/

EarthHero is on a mission to make sustainable, earth-friendly shopping the new normal. This is another powerful way to help mother nature. I love how many of us now think of ways to save and let the Earth heal from all the damage. The tagline grabs the attention of the shoppers. Awesome!

What you can learn from this great website design

• Inspiring approach to web design
• Pleasing color scheme 
• Great tagline

13. Vivobarefoot

URL: https://www.vivobarefoot.com/us/share

Vivobarefoot offers a range of barefoot shoes for men, women, and kids, ultra-thin puncture resistance soles that let your feet do the natural thing. If you love shoes, you should try their products and learn more about their sustainability. This is a great way to help the environment. Wow!

What you can learn from this great website design

• Professional web design
• Fresh, quality content 
• Light color scheme 

14. Spotify

URL: https://www.spotify.com/

Spotify has been our go-to friend now if we want to listen to music. If you subscribe to their premium offer, you can now listen to their music ad-free. The price of their premium plan is very cheap and you can even avail a discount if you are a student. Cool!

What you can learn from this great website design

• Popular website
• Sleek and neat layout
• Clean menu structure

15. Mailchimp

URL: https://mailchimp.com/

Mailchimp is a marketing automation platform and email marketing service. It is a famous marketing tool so I know for sure that some business enthusiasts here have encountered Mailchimp already. Their design is simple but with a professional touch, especially with the logo and the menu structure. Well done!

What you can learn from this great website design

• Lots of white spaces
• Visually appealing, polished, and professional.
• Clean menu structure

BONUS – Here is my favorite template

Futuristic Website Template

URL: https://mycodelesswebsite.com/try-theme/sightseeing

Why this is such a great template

• Clean design, great to turn visitors into customers
• WordPress compatible, easy to customize
• Free download if you’re a Divi member

🚀 Click on the blue button to download – or ask a web designer to help you

BONUS: Elegant Themes

URL: https://elegantthemes.com/

Although this one officially shouldn't be in this list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.

What you can learn from this great  website

• Playful design
• Clear call to actions
• Great user experience

About the author

My name is Ralph de Groot. I love excellent web design. In fact, you can wake me up at night if you find an inspiring website. Besides writing on My Codeless Website I also love to read and travel.

PS: If you decide to purchase a tool I recommend, I get a small commission at no extra cost to you.