Best WordPress Websites of 2023 | 35 Examples + Templates

1. Mighty App

https://www.mightyapp.com/

This website is a mighty explosion of colors. The main highlight however is the moving visual on the home page. Just hover your mouse on top of the visual to see its magic. How awesome! Mighty is a new browser that loads pages faster, rapidly finds documents, and stays snappy even with hundreds of tabs to save you time and make you more efficient at work.

Things we love about this web design

• Incredible colors
• Awesome animations
• Excellent logo

2. Customer.io 

https://customer.io/

Customer.io serves a minimal design with hints of purple. What’s interesting is the main visual which has a hand-drawn feel to it. Overall, the website looks very elegant and clean. Check this out for an automated messaging platform for tech-savvy marketers looking for greater control and flexibility in crafting and sending data-driven emails, push notifications, in-app messages, and SMS

Things we love about this web design

• Lots of whitespace
• Pops of color
• Great graphic style

3. Fortmatic

https://fortmatic.com/

Fortmatic believes in simplicity, but the design is pure eye candy! The vibrant colors pop over a beautiful black-and-white background. The visuals are animated, and the information is neatly organized. How cool is that! Click the link to learn more about leading block chain companies. 

Things we love about this web design

• Amazing choice of colors
• Great composition
• Less is more

4. Elegant Themes

URL: https://elegantthemes.com/

Elegant themes is a startup which helps other startups build great websites. They have amazing website themes and leads by example. The moving animations on their homepage are super nice. They do a great job at showing its product capabilities.

Their own homepage looks stunning.

Things we love about this web design

• Playful design
• Clear call to actions
• Great user experience

5. Limepay

URL: https://www.limepay.com.au/

That color scheme. Are you kidding me? The website of Limepay did an extremely great job at making the website come ‘alive’, just by using the right colors. I love it. The shoe floating on top of the check out adds an extra dimensions to the homepage.

Things we love about this web design

• Amazing colors that make the brand stand out

• The website feels ‘3D’
• Nice scrolling animations. Very cool!

6. Donut

URL: https://www.donut.app/

Donut is a great example of minimalistic web design. Their website uses little text but relies on a clean and powerful design. Their main call to action button looks very enticing and makes you want to click before you even read it. Say goodbye to idle money and learn more about this app!

Things we love about this web design

• Clean web design

• Clear headline
• Awesome button design

7. Beautiful Press

https://beautifulpress.net/

Talking about inception!  BeautifulPress is a great location to get ideas for WordPress website showcasing.  At the moment, they have 1540 examples of WordPress websites from across the world in a variety of industries. They’re always on the lookout for exceptional WordPress websites to feature. So, if you’ve constructed one or know of a good reference, please send it.

What we love about this web design

• Great navigation
• Lots of website inspiration
• Nice color scheme

8. Frill

https://frill.co/

Pink gradients and a simplistic animated background make Frill stand out from the sea of websites. Some web developers feel a bit apprehensive about using a pink color palette. They may see it as a more feminine color, suitable only for certain products and target audiences. However, pink can satisfy your needs regarding web design. Click the link to know what I’m talking about. 

Things we love about this web design

• Minimalistic theme
• More visuals
• Bauhaus inspired design

9. Easytrax

URL https://easytrax.com/

Easytrax is a service which helps you keep track of the condition of your vehicle. Isn’t that beyond helpful? Their web design is rather playful than boring. The shapes and the light color scheme make the website feel ‘easy and breezy’. Great job! Every web design element is just easy on the eyes! 

What we love about this web design

• Nice illustrations

• Very clean web design
• Nice border radiuses which display cool shapes

10. Store Maven

URL: https://www.storemaven.com/

Store Maven is one of these websites which basically scream ‘we know what we’re doing’. Their color scheme is so powerful, combined with crafty animations they’re able to breathe a professional attitude. Color is a very powerful tool in website design. It can be used to grab attention, express meaning, stimulate desire, drive conversions, and even earn the allegiance of a customer.  If you want to learn more about color scheme, see Store Maven and decipher how they did such an excellent job! 

What we love about this web design

• Great luxurious color scheme

• Great call to action button
• Nice animations which make the website feel ‘alive’

11. Wiiqare

URL: https://wiiqare.com/

Wiiqare is a startup in the famous ‘fintech’ niche. It’s a digital wallet which helps you put aside money which only can be used for health. I love it. Their website feels clean and playful. Well done! If you’re into conversion-focused websites and a nice color gradient, this is the one! 

What we love about this web design

• Conversion focused web design

• Nice color gradient
• Nice scrolling animations

12. Betterworth

URL: https://betterworth.com/

Conversion, conversion, conversion. That’s what Betterworth seems to do really well. Their homepage is super clean and pushes all the eyeballs to that slick ‘get started’ button. Great job! Gain powerful insights into your financial advisory relationships by clicking the link! 

What we love about this web design

• Conversion focused web design

• Very clean web design
• Great coywriting

13. The Obama Foundation 

URL: https://www.obama.org/

The website for President Obama’s non-profit organization features a modern, one-of-a-kind design that complements the foundation’s vision and objectives. It makes use of huge fonts, including Maintree for paragraphs and Gotham SSM for headers. Definitely examine this one! 

What we love about this web design

• Informative website 

• Clean and organized 
• Nice scrolling objects

14. Bluehost

URL: https://bluehost.com/

I’ll be the first to admit it, I am friends with the guys at Bluehost. That being said, this website definitely deserves a spot in the list. Bluehost did a great job of combining fresh colors with powerful images – all while focusing on conversions. Well done!

What we love about this web design

• High focus on conversion

• Smooth and subtle animations as you scroll down the page
• Clean design with modern color scheme

15. WPX Hosting

URL: https://wpxhosting.com

Although WPX isn’t in the startup phase anymore, they definitely breath the startup vibes any startup website should. The playfulness throughout the design provides a nice mixture of a professional hosting service combined with a fun startup. Click the link to see some un animations combined with many social proofs! 

What we love about this web design

• Fun animations
• Very clear call to actions
• Lots of social proof

16. Utrust

URL: https://utrust.com/

Utrust is a startup in the famous ‘fintech’ niche. I love how their web design is minimal and almost simple. However, don’t be mistaken, building such a clean design is harder than it looks. The simplicity and ease of use of your website can make or break your experience. Today’s digital consumer wants to access information and transact when and when they want, from whatever device they want. They anticipate a simplified and simple digital experience. Adopting simplicity in website design offers numerous advantages! 

What we love about this web design

• Nice color scheme

• Great explanation of product benefits
• Nice animations

17. Firescript

https://firescript.ca/

This classy and cool-looking website gives me the chills! The blue-ish background, the mountain, and the animated cloud are well accomplished. Colorful flourishes in the logo color are just the cherry on top. Love it! The time has come to rebuild and revamp. Visit this website for an awesome digital experience. 

Things we love about this web design

• Simple but stylish
• Call to action above the fold
• Great social proof

18. Kristen Lee Calligraphy

https://www.kristenleecalligraphy.com/

Look at the creative design of the website! You can definitely tell there’s a lot of work on this website even though it’s very limited and concise. There is no word too much here. The writing style used in the website enhances its attractiveness. 

Things we love about this web design

• White and muted colors fit so well here
• Use of calligraphy on a calligraphy website is a must!
• Very attractive images

19. Cutiepies Pizza

URL: https://www.cutiepiespizza.com/

Do you want to see a bold restaurant website example? A web design which doesn’t go for the safe option, but just makes a statement? Have a look at this one. I love their tagline, combined with the juicy image. The website is filled with amazing images and enticing call to action buttons. Great work!

What we love about this web design

• Bold background image
• Nice color scheme
• Clear call to action buttons above the fold

20. Rialto

URL: https://rialto-wismar.de/

Rialto Wismar is a website based in Germany. They prepare delectable dishes using only the finest ingredients. Their in-house food team is constantly developing intriguing new items and ideas that they believe you will like. I love how they use big and bold images combined with subtle fonts. The website has some fun scrolling animations, which make the website feel alive. Very inspiring!

What we love about this web design

• Amazing images
• Clean web design
• Nice scrolling animations

21. Restaurant Tio Luchin

URL: http://www.tioluchin.com/

Located in Peru. Restaurant Tio Luchin is definitely an inspring restaurant website example! When you open the homepage, you’ll see various objects flying in. These animations, combined with a floating call to action button make this a great web design!

What we love about this web design

• Unique styling
• Playful webdesign
• Classy branding, with a clear call to action

22. Restaurant Rizzo

URL: https://www.rizzoby3r.it/

Rizzo is an Italian restaurant based in – oh yes – Italy.  This restaurant website is the example of what a professional and clean website look like. The design itself feels like you’re viewing the menu of a fancy restaurant. Well done! Discover the most delicious Italian food by clicking the link! 

What you can learn from this restaurant website example

• Elegant style
• Classic design
• Beautiful shapes

23. Restaurant Heat

URL: https://heathbg.se/

Heat is an American dinner club based in Sweden. I love how this web designer has chosen for a somewhat different approach. The color scheme and shapes throughout this restaurant website example are one of a kind and are definitely inspiring!

What we love about this web design

• Dark and powerful design
• Great pictures
• Lots of whitespace

24. Restaurant Amali

URL: https://www.amalinyc.com/

Amali is a restaurant based in new York and has a very modern website. The typography combined with powerful background images make this website fresh and funky! I absolutely love how they execute a consistent color scheme throughout the design – great job!

What we love about this web design

• Beautifull background image
• Clear call to action
• Great navigation throughout the website

25. Codeless Fitness Coach

URL: https://mycodelesswebsite.com/coach-website-example-template/

The first coach website example was made by our team. I absolutely love the scrolling animations and the clean web design. Definetely inspiring! If you ever need some website design template for anything fitness, don’t hesitate to use this one! You won’t regret it! 

What we love about this web design

• Awesome scrolling objects
• Very clean design
• Great images

26. Marie Mbouni

URL: https://mariembouni.com/

Talking about an inspiring background image. Halleluja. I love the power of this image. It immediately grabs your attention and at the same time establishes authority. The scrolling animations throughout this website makes you want to read more. Well done!

What we love about this web design

• Amazing background image
• Great color scheme
• Very clean web design

27. Angel of Sweden

URL: http://angelofsweden.com/

This coaching website example is powerful because it combines great images with nice shapes. The testimonial section on the homepage is definitely something you should consider when building your own coaching website! The most obvious and fundamental reason for including testimonials on your website is that they increase trustworthiness. It’s far too easy to create a website these days, and unfortunately, there are far too many scammers out there. Testimonials immediately convey to anyone visiting your website that you are a real person who does what you say you would do.

What we love about this web design

• Incredible images
• Powerful shapes
• Classy color scheme

28. Zapheria Bell

URL: https://zapheriabell.com/

Talking about a powerful background image. Zapheria Bell really nailed it. There’s no way you can look at this website and not be inspired to take your life to the next level! Remember this: your background image can represent your entire website by providing a message, speaking about your company, products or services, and much more! Another cool feature I like is the ‘Start here’ section in the menu. Clever!

What we love about this web design

• Incredible images
• Clear call to action above the fold
• Classy color scheme

29. Maria Charles

URL: https://mariacharles.co.uk/

Maria Charles has one of the most professional make up artist website examples I’ve ever seen. Wow – the images, the typography, the whitespace. Very inspirational website!

What we love about this web design

• Amazing full screen background image
• Nice menu structure
• Great images

30. The Salon

URL: https://www.the-salon.com.au/

This beauty website chose for a background image slider which actually was a great choice. Normally I’m not a big fan of many movements above the fold, but here this was executed in a great way! The Salon provides a luxurious experience for the clients so they leave them feeling pampered, calm, and looking wonderful.

What we love about this web design

• Nice personal images
• Great menu overview
• Clear site structure

31. LAB salon and brow studio

URL: https://labsalonandbrowstudio.com/

Oh yes – LAB salon and brow studio is a great one to study! This website clearly hired a professional designer to have this excellent outcome. The typography matches perfect with the chosen color scheme. The images used throughout this website make everything feel very professional.

What we love about this web design

• Incredible images
• Clear copywriting
• Clean call to action buttons

32. Craft Skin Co

URL: https://craftskinco.com/

This beauty studio inspires me because it clearly chose a color scheme before it started designing. I love how light and breezy this website feels. Well done! If you’d like to try it, Craft Skin Co. is a boutique skin clinic in the Newcastle suburb of Adamstown, New South Wales. Skin treatments and beauty services with a focus on results.  

What we love about this web design

• Very clean design
• Nice color scheme
• Great subtle typography

33. Mina Dair

URL: https://www.minadair.com/

Want to know how to capture the attention of your visitor with a great image? Study this website examples. Oh yes – this is how you do it! Also, the copywriting throughout this website is very strong. They know how to convert visitors into customers.

What we love about this web design

• Incredible images
• Clean design
• Nice and powerful color scheme

34. Beauty Room

URL: https://beautyroom.ca/

Beauty Room is a studio based in Liberty Village. They chose a product featured background image which is quite different compared with the other ones in this list. Inspiring example! Study this example if you’re looking for inspiration regarding color schemes, clean designs, and unique web style! 

What we love about this web design

• Nice color scheme
• Clean design
• Unique web design style

35. Khaila Nicole Makeup

URL: https://khailanicolemakeup.com/

Khaila Nicole Makeup’s website has some great shapes and funky images. I like how this website is both playful and professional. Very inspring! Don’t forget to click the link to see how great typography can boost the website’s appearance. Go now! 

What we love about this web design

• Super clean design
• Great typography
• Very unique makeup artist website design

36. Telescopic Mast

https://telescopicmast.com/

If you have seen hazard signs, you will immediately recognize the website design of the telescopic mast! What’s great is the use of several videos and icons to explain what they do. How cool is that! For those interested, TelescopicMast is a producer and supplier specializing in the development and production of steel masts.

What we love about this web design

• Live chat support
• Dropdown menu
• User-friendly interface

BONUS – Here is my favorite template

WordPress website Template

URL: https://mycodelesswebsite.com/try-theme/car-dealer

Why this is such a great template:

• Clean design, great to turn visitors into customers
• Wordpress compatible, easy to customize
• Free download if you’re a Divi member

🚀 Click on the blue button to download – install it on this hosting

BONUS: Elegant Themes

URL: https://elegantthemes.com/

Although this one officially shouldn't be in this list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.

What you can learn from this great  website

• Playful design
• Clear call to actions
• Great user experience

About the author

My name is Ralph de Groot. I love excellent web design. In fact, you can wake me up at night if you find an inspiring website. Besides writing on My Codeless Website I also love to read and travel.

PS: If you decide to purchase a tool I recommend, I get a small commission at no extra cost to you.

Checklist: 5 ways to make your WordPress website beautiful and highly converting

1. Don’t break the 5-second rule

The moment a visitor lands on your website you only have 5 seconds to make a good impression.

That’s 5 short seconds to convince your visitor to stay on your website – and don’t hit the back button.

Make sure the text on your website is appealing and gets your visitor excited. Don’t waste the first 5 seconds of somebody’s visit with unnecessary fluff.

2. Don’t confuse your visitor with too many call to actions

Great call to actions draw the attention of your visitors.

That said, you don’t want your call to action buttons fighting for the attention of your visitor. Pick the most important call to action for that page, and go with it.

In case you want to show multiple call to actions anyway, make sure to give them a different design, with your primary call to action being the most notable one.

3. Design mobile-first

Last year over 52% of all the website traffic worldwide came from mobile devices.

More than half of the website visits are on a mobile device.

This percentage will only increase in the coming years, therefore the mobile design of your website is crucial for the success of your website.

When designing your website, think about mobile design before you build your desktop website.

4. Watch people using your website without telling them what to do

Once your website is ready it’s time to launch. Well, almost.

Invite some friends or colleagues and put them in front of a computer. Ask them to pretend to be potential customers and have them visit your website.

Now sit next to them, and don’t say anything (this will be harder than you think).

Do this with at least 5 people and learn from their behavior:

• Did they follow the steps you expected them to?
• Did your website load fast enough?
• Was everything clear to them?

5. Collect real testimonials from real members

By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from your members.

Don’t write them yourself, don’t ask your friends to write them. Everybody will feel something is off.

Want to go for the perfect score? Include video testimonials. Trust me, this will turn your website into a conversion machine.

Growth hacking: 3 powerful strategies to promote your WordPress website

1. Go viral with a viral give-away

Imagine.

You send your website to 5 friends. Who each sends it to 5 friends.

Now, these friends also send it to 5 friends.  Oh la la! Continue this loop for a while, and your website is actually going viral.

Viral Loops is a referral marketing tool that helps you to explode your website with new visitors.

We’ve used Viral Loops to create virality with multiple websites. It allows you to build a sustainable referral scheme that helps you to grow your website rapidly.

2. Use local SEO

SEO is a great way to attract local clients. SEO stands for Search Engine Optimization and helps you to get free website traffic through search engines.

Check out these articles about local SEO if you want to learn more about this:

• https://ahrefs.com/blog/local-seo/
• https://moz.com/learn/seo/local

3. Do a press release

Yikes! A press release? That’s not for your website, right?

Well. It is actually. Journalists LOVE small businesses and the entrepreneurs behind them. It makes sense – if you’re at a birthday party, friends are probably always asking how your business is doing.

Everybody loves entrepreneurs.

Write a press release about a milestone your company achieved. It doesn’t really matter what it is your company did, just make it juicy and interesting.

Create a list of journalists and reach out to them. The key in this process is the follow-up. If you’re just sending them just one email you’re probably not going to have a lot of success. Remind them at least once within a period of 7 days.

Being featured by local news outlets actually is good for your SEO. The more websites mentioning you on their website, the higher you’ll rank in the search engine.

FAQ

What makes a good WordPress website?

A WordPress website should have a minimalistic design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.

How to create a WordPress website?

1. Analyze the best examples on this page
   
2. Make notes of what you like – and what you don’t like
   
3. Design your own site with this drag & drop website builder 
4. Publish your website with our recommended hosting platform.

How much does a WordPress website cost?

A web designer will charge anywhere between $1800 and $4800 for a decent website. However, this article will teach you to do it yourself for less than $100.

What information is needed on a WordPress website?

Your website will need at least the following pages: ‘Home, About us, Contact, Timetable. To create trust with your visitor it’s important to show lots of pictures and videos of your classes.