Definitive guide

How to create a mind-blowing Small Business website with/without a web designer

Best Small Business Websites of 2022 | 43 Examples + Templates

Professional Website Example

Here's how to get started.

Okay, so you're looking for some inspiring Small Business website designs. Or maybe need some inspiring templates?
Perhaps you already have a design in mind, and you’re just looking for a Small Business website builder. In any case...
You came to the right place. See, many people who need a Small Business website invest a lot of money to get one. They hire extremely expensive web designers who often build low-quality websites. Although I'm not blaming anybody, I have a better idea for you.
Build it yourself. On this page, you'll find clear instructions on how to do it – even if you don't have any experience. I'll recommend you a couple of tools that I trust and use myself. If you decide to purchase a tool I recommend, I get a small commission at no extra cost to you.

Do you prefer to have a professional web designer do it for you? I got your back. Scroll down to check out my recommended web designer.

Ralph de Groot
Let's make building your Small Business website as easy as possible. Welcome to my guide!
My name is Ralph de Groot. I'm the founder and author at My Codeless Website. Wake me up for a great web design. I love writing about website examples, too!
After years of trial and error I can confidentially recommend you the following when it comes to building a Small Business website.
PS: Want to get more visitors to your Small Business website? 👇

I partnered up with Foreignerds to grow website traffic

They're an award-winning marketing agency

Request a free marketing consult to grow traffic today!

Promote Your Small Business Website

The best Small Business websites of 2022.

1. Quix Plumbing Service

URL: https://www.quixservice.com/

Founded in 2018, Quix has grown into one of NYC’s most responsive and reliable plumbing companies. This reputation is reflected very well above the fold. Starting off the page with authentic and straight-to-the-point copywriting is a great way of building trust towards potential clients.

What you can learn from this great small business website

  • Playful design
  • Clear call to action
  • In general just a clean and powerful design

2. Bakery Lorraine

URL: https://www.bakerylorraine.com/

Bakery Lorraine is a bakery based in San Antonio and has a traditional, beautiful website. I like how they mix great images with clear call-to-action buttons and a nice ‘about us’ story. Well done!

What you can learn from this great small business website

  • Slick design
  • Beautiful pictures
  • Clear call to action

 

3. Physicality DC

URL: https://www.physicalitydc.com/

Physicality DC is a community of athletes and coaches formed around a shared passion for bodyweight fitness, sustainable health, and continuous self-improvement. This website is presented in a professional manner without compromising that trendy and aesthetic feeling you’d get from casual websites. Cool!

What you can learn from this great small business website

  • Nice background picture
  • Clear call to action
  • Lots of whitespace which makes it easy to scroll through

4. Carlos Bakery

URL: https://www.carlosbakery.com/

Are you looking for a shiny colorful bakery website? Stop searching. Carlos Bakery is a website full of shiny objects and makes your heart rate increase instantly. Their website is quite conversion-focused and pushes you towards the ‘shop now’ button. Great job!

What you can learn from this great small business website

  • Amazing pictures
  • Clear call to action
  • Sales orientated, but in a clean way

5. Tristate Plumbing

URL: https://triplumbing.com/

Tristate Plumbing merges professional web design with genuine copywriting. Additionally, a blue color scheme works really well for their company as it sends out a trustworthy feel and a clean look to the viewers.

What you can learn from this great small business website

  • Beautiful background image
  • Clear call to action above the fold
  • Simple yet effective design

6. Armoury Coaching Studio

URL: https://www.armourycoachingstudio.co.uk/

Armoury Coaching Studio’s web design speaks for itself – authentic, powerful, and genuine. With its choice of color scheme, candid images, and copywriting, this website is a great example if you’re looking for a classic and straightforward web design.

What you can learn from this great small business website

    • Powerful typography
    • Authentic and personal images
    • Featured client reviews

    7. Something’s Brewing

    URL: https://www.somethingsbrewing.com.au/

    Something’s Brewing started its journey as a unique little tea shop operating out of Ulladulla’s Oldest House. This website has this personality in its design that definitely touches your heart – from the green shades of the leaves to the earthy tones of the teapots, details like these give the website feelings of peace, oneness, and enlightenment.

    What you can learn from this great small business website

    • Great color scheme
    • High-quality product images
    • Unique design style

    8. Mr. Splash

    URL: https://mrsplashstgeorge.com.au/

    There are lots of surprises in the website! And by surprises, I mean visual media, call-to-action buttons, and graphic designs. Yes, there may be lots of things going on on this website but it’s definitely effective!

    What you can learn from this great small business website

    • Although there is a lot going on in this design, this website is conversion-focused. I bet it attracts a lot of leads
    • Clear call to action
    • Great color scheme

    9. Restaurant Green Rebel

    Located in Ottowa, Canada

    URL: http://www.greenrebel.ca/

    Green Rebel is a restaurant based in Canada. Their website features an epic background video which makes it feel like you’re actually in the restaurant. The images, scrolling animations, and typography are all spot on. Very inspiring restaurant website!

    What you can learn from this great small business website

    • Very unique style
    • Clean design
    • Beautiful pictures which don’t steal the attention from the call to action

     

    10. The Mercedes Club

    URL: https://www.themercedesclub.com

    Mercedes Club is a destination health club and fitness community in Hell’s Kitchen, combining 45 weekly classes, professional staff, and upscale amenities. Mercedes Club boasts gorgeous all-day natural light and incredible outdoor spaces, making it as unique and beautiful as its members.

    What you can learn from this great small business website

    • Their website has a slick design
    • The call to action stands out and draws the attention
    • Cool animations as you scroll down the website

    11. Divo Tend

    URL: https://www.divotend.com/

    An amazing green view of land with the picture of a golfer showing you the spirit of golf on this website. What is needed more will be provided by DivotEND, a smart lie mat that will help you lead the game. Very appealing colors create a nice atmosphere. Nice!

    What you can learn from this great small business website

    • Nice write-up style. Pretty cool!
    • Fresh and appealing interface 
    • Amazing layouts with pictures

    12. Ja Cie Krece

    URL: https://dotwpdev.ssd-linuxpl.com/

    The 3 sections at the start of the website beckon us to have a look at it. The amazing background photography of cameras, cameraman, and light showing us the reel of film production. Awesome!

    What you can learn from this great small business website

    • Smooth interface 
    • Catchy startup background
    • Crisp Photography. Amazing!

    13. Organic Sports Nutrition

    URL: http://www.organicsportsnutrition.co.uk

    Do you own a gym and want a website? Visit the Organic sports Nutrition website; its strength and bodybuilding photography make your visitors energetic and gives you more stamina.

    What you can learn from this great small business website

    • Beautiful colors 
    • Amazing and simple interface 
    • Classy services write up with crisp pictures

    14. Farmani EXP

    URL: http://www.farmaniEXP.com

    The bright smile of the woman at a first look shows something is exciting to discover. Farmani EXP provides all shopping services for adults, women, and men on only this website. An amazing approach!

    What you can learn from this great small business website

    • All services appear at once on the website’s scrolling bar. 
    • The color choice makes it stand out.
    • Convenient to scroll to get information.

    15. Scacciapensieri

    URL: http://www.scacciapensieri.biz

    Colorful, lively calligraphy gives you a fresh feeling after having the first look at the website. An amazing website made for kids with animated pictures of toys and an amazing write-up style for kids and parents alike.

    What you can learn from this great small business website

    • Excellent navigation style
    • Astonishing web design with sectioning of services 
    • Delightful photography

    16. Da Vinci Tandems

    URL: https://www.davincitandems.com/

    Da Vinci Tandems has an amazing website filled with great design ideas. I love the subtle gradient guiding us down to a nicely sectioned website with great copywriting. Good stuff!

    What you can learn from this great small business website

    • Nice use of color and whitespace
    • Astonishing web design with sectioning of services 
    • Great photography

    17. Relove and Roses

    URL: https://www.reloveandroses.com/

    Who doesn’t want to add colors to your daily outwear! Relove and Roses, an amazing website showing us a great and up-to-date variety of seasonal dresses and accessories for women on its web. The design enthuses us to look further!

    What you can learn from this great small business website

    • Colorful look with classy pictures
    • Creative layout with a crisp writeup 
    • Elegant interface

    18. Monna Rosa

    URL: https://monnarosa.co.za/

    As the lovely smiles of the two cute girls welcome you on the site, you can’t avoid not investigating the site further. This website with lovely pictures of children tells and provides clothing for them also.

    What you can learn from this great small business website

    • Up to date and crisp fashion pictures 
    • Nice and convenient interface 
    • Beautiful color choice makes the web unique

    19. The Kushness

    URL: https://thekushness.com/

    The Kusness is definitely something new! This great website is the best fit for lovers of art. I love the creative backgrounds and colors. 

    What you can learn from this great small business website

    • Great images and backgrounds
    • Amazing pictorial representation 
    • Nice and smooth interface

    20. Mi Bliskie

    URL: https://mibliskie.pl/

    What an incredible and lovely pic of mother and child! Mi Bliskie, showing the ultimate love for the child, is in the mother’s hand. This website will let you feel this by providing minimalist baby slings.

    What you can learn from this great small business website

    • Lovely pictures with modern web design
    • Beautiful light colors touch. Pretty Cool!
    • Amazing layouts with a nice writeup

    21. Obice

    URL: https://obice.eu/

    Video of wearing a mask invites the visitor to search the website more. The subtle colors and the use of whitespace make this website feel light and easy to use. Great!

    What you can learn from this great small business website

    • Lovely pictures with modern web design
    • Call to action above the fol!
    • Amazing layouts with a nice writeup

    22. Precies Lies

    URL: https://www.precieslies.nl/

    The fashion fitting cloth wear pictures for women on Precies Lies perfectly to let you stay up to date in society. So hang on and discover more about what the website provides you to transport your taste to the next level!

    What you can learn from this great small business website

    • Modern web design with classy pictures
    • An amazing and smooth scrolling bar 
    • Colorful layout with script providing a catchy look!

    23. Angels Distributo Rusa

    URL: https://angelsdistributorusa.com/

    The graceful pictures of models on a first look at the web give you a sensational feel. With a website like this, your visitors can be different women. The quality of the images is just terrific!

    What you can learn from this great small business website

    • Lots of subtle touches of color
    • Enchanting interface 
    • A smooth and plain scrolling bar

    24. Pip Christie

    URL: https://pipchristie.com/

    A very crisp layout! The smiling face of a woman sitting comfortably makes you feel relaxed while discovering the website. Small business owners will love this example of a great website.

    What you can learn from this great small business website

    • Beautiful pinkish layouts with marvelous pictures. So Cool!
    • Amazing and classy writeups 
    • Captivating user interface

    Soulkandy

    25. Souls Collective

    URL: https://www.soulscollective.com/

    Who would not be enthralled by the natural beauty spread on the Souls Collective website! Discover and get the amazing ideas of aesthetic peace of mind and a soulful way of living life.

    What you can learn from this great small business website

    • The detailed and nice writeup
    • A quite adorable web design 
    • Smooth interface 

    Soulkandy

    26. My Digiscale

    URL: https://mydigiscale.com/

    The crisp canvas crafting is relatively showing the business tools. So, wouldn’t stop and discover the best digital business developing strategies provided on this website?

    What you can learn from this great small business website

    • Wonderful canvas designs and colorful layouts 
    • Detailed sectioning of services makes unique 
    • The amazing navigation bar and interface

    Soulkandy

    27. Alder Digital Marketing

    URL: https://alder.ie//

    The animation with digital icons leads us to discover what kind of digital business ways Alder web provides. Amazing canvas-crafted animation attracting attention itself!

    What you can learn from this great small business website

    • Unique colorful web design. Extremely cool! 
    • Moving colorful services sections 
    • Appealing interface. User friendly!

    Soulkandy

    28. ZConcept

    URL: https://zconcept.nl/

    I got obsessed with the soulful visual touch of colors on the Zconcept website. Satisfy your visual needs and have look at this creative and unique website.

    What you can learn from this great small business website

    • Terrific web design. Captivating!
    • Masterful use of color
    • Smooth to scroll

    Soulkandy

    29. dBuggers

    URL: https://www.dbuggers.com/

    Take a look at this example of a very professional-looking website! This small business shows us how it’s done. The animations and slideshows combined with the images make for a slick website.

    What you can learn from this great small business website

    • Call to action above the fold
    • Up to date and classy web design 
    • The beautiful blend of colors with professional pictures

    Soulkandy

    30. Bowery

    URL: https://boweryfarming.com/

    Well, isn’t this a refreshing one? I’m all over the color scheme on Bowery’s website. What’s even more noteworthy about this website is the subtle background color change upon scrolling on the homepage!

    What you can learn from this great small business website

    • Green color scheme does the website a favor
    • The call-to-action buttons stand out in every section of the page
    • Crisp and clear images

    Soulkandy

    31. Open Platform

    URL: http://open-platform.dk/

    Wonderful design above the fold! The colors gradient detail makes this website remarkable. When you check this website, try clicking on the ‘view project’ button and get ready for a sudden color pop!

    What you can learn from this great small business website

    • Wonderful color scheme
    • Modern and trendy layout
    • Minimalistic web design

    Soulkandy

    32. Branding for the People

    URL: https://brandingforthepeople.com/

    Just like the mentioned example above, this website leverages a modern color gradient design above the fold. The fact that this website is a branding agency, the design is indeed very trendy and it does the website a favor.

    What you can learn from this great small business website

    • Call-to-action buttons above the fold
    • Up to date and classy web design 
    • Featured case studies

    Soulkandy

    33. Notorious Nooch Co.

    URL: https://notoriousnooch.co/

    Notorious Nooch Co. will impress you with how their website could be interesting, one-of-a-kind, top-quality, and playful with using only short write-ups and more on showcasing wonderful visual media. This is something you shouldn’t miss out on, I tell you.

    What you can learn from this great small business website

    • Playful and vibrant color scheme
    • Lots of moving graphic designs, visual media, and texts
    • Imaginative layouts on every web page

    Soulkandy

    34. Built by Buffalo

    URL: https://builtbybuffalo.com/

    Founded in 2006, Buffalo is a small web design & development agency based in Brighton, UK. Buffalo takes minimalism and portfolio organization and design to the next level. Have a look at this visually-pleasing website because there are so many things you can learn from it.

    What you can learn from this great small business website

    • Unique gallery of geometric shapes
    • Minimalistic web design
    • Featured statistics and happy clients

    Soulkandy

    35. Millk

    URL: https://millk.co/

    Millk is a clothing brand for kids designed and handmade with comfort, style, and practicality in mind. This website offers a soothing color scheme that would definitely urge you to explore more of what this website has in store for you. 

    What you can learn from this great small business website

    • Neutral color scheme
    • Minimalistic web design
    • Product pages are well organized

    Soulkandy

    36. Nick Fusedale Design

    URL:  https://www.fusedaledesign.com/

    Nick Fusedale is a creative director based in North Carolina. This website is straightforward. It strays away from a typical web design by focusing less on writing and more on just showcasing design works.

    What you can learn from this great small business website

    • Simple one-pager website
    • Easy navigation
    • Crisp and clear images

    Soulkandy

    37. Studio Neat

    URL:https://www.studioneat.com/?ref=ecommdesign

    This website is indeed neat, alright? Studio Neat’s web design is something that viewers will adore, especially their target audience. Some noteworthy features of this website are round frames, casual fonts, and subtle graphic designs!

    What you can learn from this great small business website

    • Neutral color scheme
    • Well-thought-out graphic illustrations
    • Mobile-friendly interface

    Soulkandy

    38. PIBOCO

    URL: https://www.piboco.com/en/

    PIBOCO creates lively and playful stories making illustrations come alive! I tell you, Piboco is a whole new visual experience. Have a look at this amazing website!

    What you can learn from this great small business website

    • Playful and colorful animations
    • Kids’ scribbles are included in the graphic designs – cute!
    • Mobile-friendly interface

    Soulkandy

    39. Minaal

    URL: https://www.minaal.com/

    The vibrant yellow background really works well on this website. It grabs the attention of the viewers instantly, and it helps in putting the call-to-action buttons above the fold into the spotlight. Awesome!

    What you can learn from this great small business website

    • Modern and minimal web design
    • Captivating color scheme above the fold
    • Slick shop page design

    Soulkandy

    40. Ducknology

    URL: https://www.ducknology.com/

    You’d find yourself smiling as you scroll through this website. The colors? Popping. The design? Unique and original. Copywriting? Amusing! Check this website to see it for yourself.

    What you can learn from this great small business website

    • Images and colors are put into the limelight
    • Lots and lots of white space
    • Unique font style

    Soulkandy

    41. The Box Bros

    URL: https://www.theboxbros.com/

    At The Box Bros, they craft high-quality, hand-made artisan wood boxes for the perfect gift. Whether you are looking for a stylish and functional web design or a simple and timeless one, The Box Bros is for you!

    What you can learn from this great small business website

    • Simple yet effective web design
    • Great copywriting – it builds trust and connection with the viewers
    • Authentic and personal video above the fold

    Inspiring Small Business website templates,

    These are my favourites.

    BONUS – Here is my favorite template

    Small Business Website

    URL: https://mycodelesswebsite.com/try-theme/boutique

    Why this is such a great template

    • Clean design, great to turn visitors into customers
    • Wordpress compatible, easy to customize
    • Free download if you’re a Divi member

    Get started in 2 steps

    1 ► Download your theme, click on the button above

    2 ► Get a free domain with a one click Wordpress installation

    BONUS: Elegant Themes

    URL: https://elegantthemes.com/

    Although this one officially shouldn't be in this list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.

    What you can learn from this great  website

    • Playful design
    • Clear call to actions
    • Great user experience

    More website examples

    xuva modern website example

    Modern Examples

    Limepay Startup Website Example

    Startup Examples

    xuva modern website example

    Divi Examples

    3 Award Winning Web Designers I recommend

    I highly recommend you to have a look at their portfolios!

    UNIQUE DESIGNS

    WEBFLOW EXPERTS

    CONVERTING WEB DESIGN

    Max Sher – Sher Agency

    We're a team of 20 designers, developers, and marketers helping our clients create beautiful websites. I can't wait to meet you – take a look at the video on my home page to learn about how I work! 😃

    This web design agency specializes in custom designs built using WordPress
    This agency focuses on medium-sized businesses and usually doesn't work for freelancers. They built over 300 websites

    Pulkit Jain – Mostli

    We build custom websites with Webflow that help you achieve your goals. From Brand Communication to Fundraising. From Lead generation to Conversion. Have a look at our portfolio to see what we build!

    Working with Seed, Series-A funded SaaS & Tech Startups around the globe
    2 years building +100 projects with No-code & Low-code technologies saving months of development and money

    Lovepixel Agency

    We Build Highly Converting Funnels / Brands / Websites that people fall in Love with. Personal Brands, Authors, Speakers, Influencers, Coaches, Consultants. Check my video to see how we work 👋

    This web design agency specializes in custom websites using WordPress
    They focus on a personal touch that allows the visitor to connect with the website. Great for personal brands!

    I partnered up with Foreignerds to grow website traffic

    They're an award-winning marketing agency

    Request a free marketing consult to grow traffic today!

    Promote Your Small Business Website

    1

    Website hosting that I recommend.

    Where should I host my Small Business website? After trying many hosting services we found 2 which stand out.

    Great for hosting a single website
    Cheap
    Great support

    Great for hosting multiple websites
    Free migrations

    Ralph de Groot
    Recommended Page Builder

    2

    Selecting the right page builder.

    Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.

    Here is the one I recommend.

    3

    Grab my install guide.

    Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.

    Here is the one I recommend.

    Recommended Page Builder
    Recommended Page Builder

    4

    Best Practices (BONUS).

    Claim the right domain before it's gone

    Spend your money wisely.

    We recommend Divi, it's great for beginners and allows you to customize everything.

    Small Business website building
    You can use these amazing Small Business websites as inspiration for your own website. Of course you shouldn't copy these websites. Simply pick your favourite ones and blend them into your perfect design.
    Small Business website design
    I hope you enjoyed these Small Business website examples. If you need help to design a website, make sure to request a free quote. I'm sure we'll be able to help you out!
    Small Business website builders
    Are you looking for a Small Business website builder? I'm a big fan of Divi. Honestly, I've been using it for 5+ years now. It's such a powerful tool, yet easy to use. I can't recommend it enough!

    About the author

    Ralph de Groot loves great web design. In fact, you can wake him up at night if you found an inspiring website. Besides writing at My Codeless Website he also loves to read and to travel.

    Checklist: 5 ways to make your small business website beautiful and highly converting

    1. Don’t break the 5-second rule

    The moment a visitor lands on your website you only have 5 seconds to make a good impression.

    That’s 5 short seconds to convince your visitor to stay on your website – and don’t hit the ‘back’ button.

    Make sure the text on your website is appealing and gets your visitor excited. Don’t waste the first 5 seconds of somebody’s visit with unnecessary fluff.

    2. Don’t confuse your visitor with too many call to actions

    Great call to actions draw the attention of your visitors.

    That said, you don’t want your call to action buttons fighting for the attention of your visitor. Pick the most important call to action for that page, and go with it.

    In case you want to show multiple call to actions anyway, make sure to give them a different design, with your primary call to action being the most notable one.

    3. Design mobile first

    Last year over 52% of all the website traffic worldwide came from mobile devices.

    More than half of the website visits are on a mobile device.

    This percentage will only increase in the coming years, therefore the mobile design of your website is crucial for the success of your small business website.

    When designing your website, think about mobile design before you build your desktop website.

    4. Watch people using your website without telling them what to do

    Once your website is ready it’s time to launch. Well, almost.

    Invite some friends or colleagues and put them in front of a computer. Ask them to pretend to be a potential customer and have them visit your website.

    Now sit next to them, and don’t say anything (this will be harder than you think).

    Do this with at least 5 people and learn from their behavior:

    • Did they follow the steps you expected them to?
    • Did your website load fast enough?
    • Was everything clear to them?

    5. Collect real testimonials from real members

    By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from your members.

    Don’t write them yourself, don’t ask your friends to write them. Everybody will feel something is off.

    Want to go for the perfect score? Include video testimonials. Trust me, this will turn your website into a conversion machine.

    Growth hacking: 3 powerful strategies to promote your small business website

    1. Go viral with a viral give-away

    Imagine.

    You send your website to 5 friends. Who each send it to 5 friends.

    Now, these friends also send it to 5 friends.  Oeh la la! Continue this loop for a while, and your website is actually going viral.

    Viral Loops is a referral marketing tool that helps you to explode your website with new visitors.

    We’ve used Viral Loops to create virality with multiple websites. It allows you to build a sustainable referral scheme that helps you to grow your website rapidly.

    2. Use local SEO

    SEO is a great way to attract local clients. SEO stands for Search Engine Optimization and helps you to get free website traffic through search engines.

    Check out these articles about local SEO if you want to learn more about this:

    3. Do a press release

    Yikes! A press release? That’s not for your website, right?

    Well. It is actually. Journalists LOVE small businesses and the entrepreneurs behind them. It makes sense – if you’re at a birthday party, friends are probably always asking how your business is doing.

    Everybody loves entrepreneurs.

    Write a press release about a milestone your company achieved. It doesn’t really matter what it is your company did, just make it juicy and interesting.

    Create a list of journalists and reach out to them. The key in this process is the follow-up. If you’re just sending them just one email you’re probably not going to have a lot of success. Remind them at least once within a period of 7 days.

    Being featured by local news outlets actually is good for your SEO. The more websites mention you on their website, the higher you’ll rank in the search engine.

    FAQ

    What makes a good small business website?

    A great small business website should have a clean design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.

    How to create a small business website?

    1. Analyze the best small business websites on this page
    2. Make notes of what you like – and what you don’t like
    3. Design your own site with this drag & drop website builder (includes free themes)
    4. Publish your website with a cheap hosting plan (includes free domain + SSL)

    How much does a small business website cost?

    A small business website will cost you anywhere between $1200 and $5000. Of course, it’s cheaper to do it yourself. Have a look at the tools I recommend in this article to get started for under $100.

    You're now ready to get your Small Business website up and running!