Best Web App Websites of 2025 | 12 Examples

1. BMW

https://www.bmw.com/

BMW’s website stands out with a gallery-like layout, creatively presenting a diverse range of visual media and articles. From scenic landscapes to fast-paced cars, it offers a captivating and immersive experience. Dive into BMW’s web design for a journey that seamlessly blends creativity and informatio

Things we love about this web design

• Engaging photos and videos on auto-play
• Clean and simple font
• Great copywriting

2. Spotify

https://spotify.com/

Spotify’s website excels in simplicity, prioritizing conversion with clear call-to-action buttons and persuasive copy in bold fonts. The logo stands out with a timeless, distinctive, and simple design. Explore Spotify’s straightforward web design for an efficient and effective user journey that emphasizes clarity and action.

Things we love about this web design

• Cool-toned color scheme
• Powerful typography
• Catchy statement above the fold

3. AliExpress

https://www.aliexpress.com/

AliExpress, despite the challenges of online shopping clutter, maintains a clean user interface. Rounded images, text borders, simple fonts, and a white background contribute to an overall neat design. Navigate AliExpress for a streamlined and user-friendly online shopping experience that prioritizes clarity and simplicity.

Things we love about this web design

• Great choice of white space
• Clear call-to-action buttons
• Easy navigation

4. Basecamp

https://basecamp.com/

This website effortlessly combines simplicity and fun. With big fonts, a pleasing color scheme, and engaging illustrations, it captures visitors’ attention. The “How it works” section features a sample video and explainer boards, adding depth to the user experience. Despite its simplicity, the web design effectively communicates and engages visitors. Explore for a delightful and user-friendly encounter.

Things we love about this web design

• Powerful typography and copywriting
• Fun graphics and illustrations
• Clear call-to-action buttons

5. Flipboard

https://flipboard.com/

Flipboard’s web design cleverly utilizes red as an accent color, radiating warmth and elegance. This color choice adds a personalized touch to the social news app. The website employs powerful (capitalized texts) and sophisticated (serif font) typography, encouraging action and conveying a sense of refinement. Dive into Flipboard for a visually pleasing and user-centric news-curation experience.

What we love about this web design

• Clean web design
• Attractive fonts
• Clear call-to-action buttons

6. Pinterest

https://pinterest.com/

Pinterest’s design captivates with vibrant, contemporary images seamlessly fading in and out. This dynamic visual feature adds modernity to the platform. On the first scroll, visitors are directed to the bottom of the page, where a clear call-to-action section awaits, enhancing the overall user experience. Dive into Pinterest for an engaging journey through visually curated content.

What we love about this web design

• Engaging and artistic images
• Classic modern fonts
• Clear call-to-action buttons

7. Netflix

https://netflix.com/

Netflix, as a streaming service offering a wide array of movies and shows, thrives on a well-suited dark theme. The design prioritizes conversion with a compact layout, subtle animations, and concise yet persuasive copywriting. Explore Netflix for a seamless and immersive streaming experience that balances aesthetics with functionality.

What we love about this web design

• Dark-themed design
• Easy-to-read fonts
• Conversion-focused layout

8. Uber

https://uber.com/

By incorporating cinematic and people-focused images, this platform effectively communicates its mission of creating a safe environment for users. This is a testament to great web design, showcasing the ability to tell a compelling story through visual elements. Explore this website for an immersive experience that aligns with its mission and values.

What we love about this web design

• Clean white-black contrast color scheme
• Cinematic images
• Compact call-to-action section above the fold

9. Make My Trip

https://www.makemytrip.com/

Efficiency and clarity define this online travel services website. Seamlessly integrating travel research, planning, and booking, the design ensures a user-friendly experience. Clicking “search” initiates a new loading page, presenting organized and valuable information. Explore this platform for a streamlined journey through travel services, where design enhances the overall experience.

What we love about this web design

• Compact call-to-action
• Pleasing color scheme
• Clean user interface and easy navigation

10. Keynest

https://keynest.com/

KeyNest’s website impresses with exceptional ideas, providing a satisfying experience as text and photos change upon mouseover. The consistent soft and home-like theme adds a welcoming touch. Click the link to explore KeyNest’s innovative approach to keeping keys safe, where design seamlessly combines functionality and aesthetics for an engaging user experience.

What we love about this web design

• Relaxing color scheme
• Simple user interface
• Cool animation above the fold

11. Yummly

https://www.yummly.com/

Yummly’s website offers an irresistible call-to-action experience. Below the fold, a gallery-like layout with auto-play and pop-up text features maintains a clean and orderly design. The alluring color scheme complements the platform’s focus on food recipes. Dive into Yummly for a visually pleasing and interactive journey, where design enhances the overall user experience.

What we love about this web design

• Aesthetically pleasing photos
• Compelling call-to-action above the fold
• Compact gallery and clean article section

12. Starbucks

https://starbucks.com/

Starbucks’ web design reflects its renowned personalized customer experience. With a calming color scheme, inviting photos, and friendly copywriting, the website effectively tells the company’s story. The menu page enhances user experience with a clean and uncomplicated interface. Dive into Starbucks’ website for an engaging journey that mirrors the brand’s commitment to quality products and a welcoming atmosphere.

What we love about this web design

• Calming color scheme
• User-friendly interface
• Minimal but colorful graphics and gift cards

Checklist: 5 ways to make your web app page beautiful and highly converting

1. Don’t break the 5-second rule

The moment a visitor lands on your website you only have 5 seconds to make a good impression.

That’s 5 short seconds to convince your visitor to stay on your website – and don’t hit the back button.

Make sure the text on your website is appealing and gets your visitor excited. Don’t waste the first 5 seconds of somebody’s visit with unnecessary fluff.

2. Don’t confuse your visitor with too many call to actions

Great call to actions draw the attention of your visitors.

That said, you don’t want your call to action buttons fighting for the attention of your visitor. Pick the most important call to action for that page, and go with it.

In case you want to show multiple call to actions anyway, make sure to give them a different design, with your primary call to action being the most notable one.

3. Design mobile-first

Last year over 52% of all the website traffic worldwide came from mobile devices.

More than half of the website visits are on a mobile device.

This percentage will only increase in the coming years, therefore the mobile design of your website is crucial for the success of your website.

When designing your website, think about mobile design before you build your desktop website.

4. Watch people using your website without telling them what to do

Once your website is ready it’s time to launch. Well, almost.

Invite some friends or colleagues and put them in front of a computer. Ask them to pretend to be potential customers and have them visit your website.

Now sit next to them, and don’t say anything (this will be harder than you think).

Do this with at least 5 people and learn from their behavior:

• Did they follow the steps you expected them to?
• Did your website load fast enough?
• Was everything clear to them?

5. Collect real testimonials from real members

By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from your members.

Don’t write them yourself, don’t ask your friends to write them. Everybody will feel something is off.

Want to go for the perfect score? Include video testimonials. Trust me, this will turn your website into a conversion machine.

Growth hacking: 3 powerful strategies to promote your web app website

1. Go viral with a viral give-away

Imagine.

You send your website to 5 friends. Who each sends it to 5 friends.

Now, these friends also send it to 5 friends.  Oh la la! Continue this loop for a while, and your website is actually going viral.

Viral Loops is a referral marketing tool that helps you to explode your website with new visitors.

We’ve used Viral Loops to create virality with multiple websites. It allows you to build a sustainable referral scheme that helps you to grow your website rapidly.

2. Use local SEO

SEO is a great way to attract local clients. SEO stands for Search Engine Optimization and helps you to get free website traffic through search engines.

Check out these articles about local SEO if you want to learn more about this:

• https://ahrefs.com/blog/local-seo/
• https://moz.com/learn/seo/local

3. Do a press release

Yikes! A press release? That’s not for your website, right?

Well. It is actually. Journalists LOVE small businesses and the entrepreneurs behind them. It makes sense – if you’re at a birthday party, friends are probably always asking how your business is doing.

Everybody loves entrepreneurs.

Write a press release about a milestone your company achieved. It doesn’t really matter what it is your company did, just make it juicy and interesting.

Create a list of journalists and reach out to them. The key in this process is the follow-up. If you’re just sending them just one email you’re probably not going to have a lot of success. Remind them at least once within a period of 7 days.

Being featured by local news outlets actually is good for your SEO. The more websites mentioning you on their website, the higher you’ll rank in the search engine.

FAQ

What makes a good web app website?

A web app website should have a minimalistic design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.

How to create a web app website?

1. Analyze the best examples on this page
   
2. Make notes of what you like – and what you don’t like
   
3. Design your own site with this drag & drop website builder 
4. Publish your website with our recommended hosting platform.

How much does a web app website cost?

A web designer will charge anywhere between $1800 and $4800 for a decent website. However, this article will teach you to do it yourself for less than $100.

What information is needed on a web app website?

Your website will need at least the following pages: ‘Home, About us, Contact, Timetable. To create trust with your visitor it’s important to show lots of pictures and videos of your classes.