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Best Pillar Pages of 2024 | 16 Outstanding Examples
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My name is Ralph de Groot. I'm the founder and author at My Codeless Website. Wake me up for a great web design. I love writing about website examples, too!
P.S.: I always follow our editorial policy when writing my articles, to make sure they are really helpful and useful for you.
1. Brand Awareness: nearly everything you need to know
URL: https://www.typeform.com/blog/guides/brand-awareness/
This pillar page from Typeform is very calming yet very informative as well. From the blue background and easy font to read, you can tell that you will learn a lot from it. The simplicity of the whole website is what makes it more interesting to read.
What you can learn from this great website design
- Informative page
- Sleek font styles
- Great color combination
🚀 Here's the website builder I recommend to replicate this website
2. The Future of Content Strategy
URL: https://blog.hubspot.com/marketing/content-marketing-strategy
The Future of Content Strategy is a pillar page from Hubspot that talks about how search engines and search results are gradually changing as time goes by. This is a very informative webpage, especially for business enthusiasts. I am sure you’ll love the soft-themed color palette combined with large texts.
What you can learn from this great website design
- Soft-themed color palette
- Large text to create emphasis
- Simple web design
🚀 Here's the website builder I recommend to replicate this website
3. Customer Success: nearly everything you need to know
URL: https://www.typeform.com/blog/guides/customer-success/
Another pillar page from Typeform is Customer Success. As you visit, you’ll be welcomed with a purple background color with some high-quality images. The page has friendly vibes and I know for sure that the audience will love to learn more about it. Visit this one if you like informative web pages.
What you can learn from this great website design
- Nice color scheme
- Easy web navigation
- Informative webpage
🚀 Here's the website builder I recommend to replicate this website
4. On the Front Lines of America’s Health Care Revolution
URL: https://www.theatlantic.com/sponsored/athenahealth/population-healthier/598/
This pillar page has an outstanding and informative advocacy. The kid-like graphic and pastel-themed color palette can instantly entice you to keep reading it and learn something new today. We shouldn’t stop making pages like this, especially in times like today wherein, we can really say that health is wealth.
What you can learn from this great website design
- Amazing graphic style
- Soft-themed color combination
- Powerful advocacy
🚀 Here's the website builder I recommend to replicate this website
5. SEO: The Complete Guide for Beginners
This page from Ahrefs is a big help for beginners who want to learn more about SEO and maybe start a career in this niche. The adorable captain on the home page will catch your attention first. I love the simplicity of the page since they stick with one color.
What you can learn from this great website design
- Large text for emphasis
- Informative webpage
- Nice graphics
🚀 Here's the website builder I recommend to replicate this website
6. Wine 101 Learn the Basics
URL: https://winefolly.com/wine-basics-beginners-guide/
If you are of the people who love wine and want to know more about it, then this pillar page is for you. Wine Folly created a very informative page for wine beginners to teach them more about it which is very helpful. The page is straightforward but packed with information that will not bore you.
What you can learn from this great website design
- Lots of white spaces
- Fancy font style
- Easy menu navigation
🚀 Here's the website builder I recommend to replicate this website
7. A-Z Directory of Yoga Poses
URL: https://www.yogajournal.com/pose-finder/pose-finder/
You will love this pillar page especially if you’re into yoga. A-Z Directory of Yoga Poses has a variety of poses you choose from and copy in the comfort of your own home. The page has a very peaceful aura and you will surely learn a lot from it. In addition, the soft color palette is just easy on the eyes.
What you can learn from this great website design
- Great use of white spaces
- Soft color palette
- Nice graphic style
🚀 Here's the website builder I recommend to replicate this website
8. What is Wine?
URL: https://winefolly.com/deep-dive/what-is-wine/
Another pillar page from Wine Folly is very interesting, especially for people who just started to learn about wines. The whole page may have a lot of white spaces but it is full of information and it will make you interested to learn more about wines. Cool page!
What you can learn from this great website design
- Great use of white space
- Sleek font style
- Clean and neat webpage
🚀 Here's the website builder I recommend to replicate this website
9. How to Create a Content Style Guide
URL: https://www.impactplus.com/content-style-guide
This pillar page from Impact is very helpful and informative, especially for people who want to learn more about content marketing. This page is very straight to the point and has a large text for the title to create more emphasis on what you will learn from the page.
What you can learn from this great website design
- Simple color combination
- Large text for emphasis
- Adorable graphic design
🚀 Here's the website builder I recommend to replicate this website
10. Battle of the Bots
URL: https://www.hubspot.com/stories/chatbot-marketing-future
This is a very futuristic pillar page but very interesting to explore on. The whole page is very well-polished and there’s nothing to say more except for a job well done! If you’re into well-though graphic designs, you’ll be inspired with this one. What are you waiting for?
What you can learn from this great website design
- Awesome color scheme
- Well-matched font styles
- Well-thought graphic designs
🚀 Here's the website builder I recommend to replicate this website
11. Artificial Intelligence
URL: https://builtin.com/artificial-intelligence
Another futuristic pillar page talks about artificial intelligence! You should visit this one immediately if you want to learn more about easy menu navigation. The designer did such an excellent job on how to inform visitors of what they should know first.
What you can learn from this great website design
- Simple and sleek layout
- Easy menu navigation
- Informative web page
🚀 Here's the website builder I recommend to replicate this website
12. TED
URL: https://www.ted.com/
Well, I know for sure we are all familiar with TED. They have very inspiring and motivational talks that will drive you to become a better person. The simplicity of the website makes it more engaging and visually pleasing. They even have very easy navigation which will make you want to scroll more. Great job as always!
What you can learn from this great website design
- Motivational and inspiring stories
- Memorable tagline
- Famous website
🚀 Here's the website builder I recommend to replicate this website
13. WikiHow
WikiHow is the most trusted how-to site on the Internet. They loaded their website with information that you want to know and they will teach you how. I love their graphics since this is a big help for visual learners. They have a great website already and I know you visit them every once in a while.
What you can learn from this great website design
- Calm color palette
- Great use of white space
- Fun and playful visuals
🚀 Here's the website builder I recommend to replicate this website
14. Greatist
Greatist is an informational website about lifestyle. They have a colorful range of visuals that will attract you without a doubt. What I also love about them is the above the fold design which makes it look more elegant and high-quality. Awesome!
What you can learn from this great website design
- Great variety of visuals
- Striking color palette
- Great use of white spaces
🚀 Here's the website builder I recommend to replicate this website
These are my favourites.
BONUS – Here is my favorite template
Futuristic Website Template
URL: https://mycodelesswebsite.com/try-theme/sightseeing
Why this is such a great template
- Clean design, great to turn visitors into customers
- WordPress compatible, easy to customize
- Free download if you’re a Divi member
BONUS: Elegant Themes
URL: https://www.elegantthemes.com/
Although this one shouldn't be on the list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.
What can you learn from this great website
- Playful design
- Clear call to actions
- Great user experience
Award-Winning Web Designers 🎉
I highly recommend you to have a look at their portfolios
WEBFLOW EXPERT
HIGH-END
Arch Web Design
archcowebdesign.com
We're a Canadian Webflow agency that helps SaaS companies increase their revenue using high-converting websites. We've worked with over 200 SaaS companies and see an average 3.7x increase in website leads.
✓ Top Companies worked with:
Hugo (acquired by Calendly), SmartSuite,
DuxSoup
✓ Our average client increases their conversions by 3.7x in 90 days
✓ We've helped our clients secure $200M in funding
Vrrb
vrrb.com
Vrrb is an award-winning creative agency based in Los Angeles. 14+ years of experience building extraordinary websites, applications, and digital solutions for the world's most recognizable brands.
✓ Our core services include branding, website design/development, mobile apps, digital strategy, and ongoing support
✓ We work with companies (50+ employees) and funded startups to accelerate growth
✓ Clients include Ferrari, Visa, HP, UCLA, and Behr Paint
FAQ
What makes a good pillar page?
A great pillar page should have a clean design, be easy to navigate, and include a lot of social proof. Have a look at this page for great example websites.
How to create a pillar page?
- Analyze the best examples on this page
- Make notes of what you like – and what you don’t like
- Design your own site with this a drag & drop website builder
- Publish your website with our recommended hosting platform.
How much does a pillar page cost?
A web designer will charge anywhere between $500 and $1000 for a decent website. However, this article will teach you to do it yourself for less than $100.
What information is needed on a pillar page?
Your website will need at least the following pages: ‘Home, About me, Contact, Portfolio’. To create trust with your visitor, it’s important to show lots of pictures of your brand.