Definitive guide
Best Casino Websites of 2022 | 5 Examples + Templates
Here's how to get started.
Build it yourself. On this page you'll find clear instructions to do it – even if you don't have any experience. I'll recommend you a couple of tools that I trust. If you decide to purchase a tool I recommend, I get a small commission at no extra cost to you.
Do you prefer to have a professional web designer do it for you? I got your back. Scroll down to check out my recommended web designer.
My name is Ralph de Groot. I'm the founder and author at My Codeless Website. Wake me up for a great web design. I love writing about website examples, too!
PS: This is my #1 site builder and this is my #1 hosting.
Best Casino website examples
1. Dream Vegas
Things we love about this web design
- Awesome background animation
- Super clear call to action
- Nice color scheme
2. Casino Midas
Things we love about this web design
- Nice images
- Cool animations
- Great copywriting
3. Pokerstars Casino
https://eur.pokerstarscasino.eu/
Things we love about this web design
- Great use of timers to motivate people to take action
- Nice and clean menu
- Lots of gamification
4. Napoleons Casino
https://napoleons-casinos.co.uk/
Things we love about this web design
- Nice background images that provide a lot of social proof
- Cool logo design
- Clear overview of the physical locations
5. Holland Casino
https://www.hollandcasino.nl/en/
Things we love about this web design
- Nice color scheme
- Easy to select a venue
- Very clean design
These are my favourites.
BONUS: Elegant Themes
URL: https://elegantthemes.com/
Although this one officially shouldn't be in this list - I couldn't keep this one from you. Elegant themes has amazing website themes and leads by example. Their own homepage looks stunning.
What you can learn from this great website
- Playful design
- Clear call to actions
- Great user experience
here are your next steps.
1
Find a web designer, or do it yourself.
The team at My Codeless Website offers high-quality websites for fair prices. We partnered up with a professional web design agency to deliver jaw-dropping websites that are not just good-looking, but conversion-focused.
❤ Proven track record of over 300 websites built
❤ Organized, easy-to-follow process from start to finish
❤ Experts guide you through the architecture of your website
2
Website hosting that I recommend.
❤ Great for hosting a single website
❤ Cheap
❤ Great support
❤ Great for hosting multiple websites
❤ Free migrations
3
Selecting the right page builder.
Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.
Here is the one I recommend.
Get a professional logo.
I recommend you to hire a professional designer to create a logo. Prices starting at $5!
4
Grab my install guide.
Analyze the best examples on this page and select a page builder that is powerful and isn't buggy.
Here is the one I recommend.
5
Best Practices (BONUS).
Claim the right domain before it's gone
Spend your money wisely.
We recommend Divi, it's great for beginners and allows you to customize everything.
About the author
Ralph de Groot loves great web design. In fact, you can wake him up at night if you found an inspiring website. Besides writing at My Codeless Website he also loves to read and to travel.
Checklist: 5 ways to make your casino website beautiful and highly converting
1. Don’t break the 5 second rule
The moment a visitor lands on your website you only have 5 seconds to make a good impression.
That’s 5 short seconds to convince your visitor to stay on your website – and don’t hit the ‘back’ button.
Make sure the text on your website is appealing and gets your visitor excited. Don’t waste the first 5 seconds of somebody’s visit with unnecessary fluff.
2. Don’t confuse your visitor with too many call to actions
Great call to actions draw the attention of your visitors.
That said, you don’t want your call to action buttons fighting for the attention of your visitor. Pick the most important call to action for that page, and go with it.
In case you want to show multiple call to actions anyway, make sure to give them a different design, with your primary call to action being the most notable one.
3. Design mobile-first
Last year over 52% of all the website traffic worldwide came from mobile devices.
More than half of the website visits are on a mobile device.
This percentage will only increase in the coming years, therefore the mobile design of your website is crucial for the success of your website.
When designing your website, think about mobile design before you build your desktop website.
4. Watch people using your website without telling them what to do
Once your website is ready it’s time to launch. Well, almost.
Invite some friends or colleagues and put them in front of a computer. Ask them to pretend to be potential customers and have them visit your website.
Now sit next to them, and don’t say anything (this will be harder than you think).
Do this with at least 5 people and learn from their behavior:
- Did they follow the steps you expected them to?
- Did your website load fast enough?
- Was everything clear to them?
5. Collect real testimonials from real members
By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from your members.
Don’t write them yourself, don’t ask your friends to write them. Everybody will feel something is off.
Want to go for the perfect score? Include video testimonials. Trust me, this will turn your website into a conversion machine.
Growth hacking: 3 powerful strategies to promote your casino website
1. Go viral with a viral give-away
Imagine.
You send your website to 5 friends. Who each send it to 5 friends.
Now these friends also send it to 5 friends. Oeh la la! Continue this loop for a while, and your website is actually going viral.
Viral Loops is a referral marketing tool which helps you to explode your website with new visitors.
We’ve used Viral loops to create virality with multiple websites. It allows you to build a sustainable referral scheme which helps you to grow your website rapidly.
2. Use local SEO
SEO is a great way to attract local clients. SEO stands for Search Engine Optimization and helps you to get free website traffic through search engines.
Check out these articles about local SEO if you you want to learn more about this:
3. Do a press release
Yaiks! A press release? That’s not for your website, right?
Well. It is actually. Journalists LOVE small businesses and the entrepreneurs behind them. It makes sense – if you’re at a birthday party, friends are probably always asking how your business is doing.
Everybody loves entrepreneurs.
Write a press release about a milestone your company achieved. It doesn’t really matter what it is your company did, just make it juicy and interesting.
Create a list of journalists and reach out to them. The key in this process is the follow-up. If you’re just sending them just one email you’re probably not going to have a lot of success. Remind them at least once within a period of 7 days.
Being featured by local news outlets actually is good for your SEO. The more websites mentioning you on their website, the higher you’ll rank in the search engine.
FAQ
What makes a good casino website?
A casino should have a minimalistic design, be easy to navigate and include a lot of social proof. Have a look at this page for great example websites.
How to create a casino website?
- Analyze the best examples on this page
- Make notes of what you like – and what you don’t like
- Design your own site with this drag & drop website builder
- Publish your website with our recommended hosting platform.
How much does a casino website cost?
A web designer will charge anywhere between $4000 and $18000 for a decent website. However, this article will teach you to do it yourself for less than $100.
What information is needed on a casino website?
Your website will need at least the following pages: ‘Home, About us, Contact, Timetable. To create trust with your visitor it’s important to show lots of pictures of your business.